Table of Contents
Overview
On the Social dashboard, users can manage their Social integration and link Cost Lines to campaigns within a connected Social provider.
A Cost Line can be linked to a new social campaign that is created within OneStrata or to an existing social campaign. Once linked, the identification number of the social campaign—as used by the Social provider—is displayed in OneStrata, enabling a more seamless workflow between the media planning and social advertising teams.
Access the Social Dashboard
The Social dashboard is only available if a Social provider has been assigned to at least one committed Cost Line within the campaign.
There are two ways to access the Social dashboard, depending on how many Provider types have been assigned to the campaign overall:
Assigned Provider Types | Action |
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The only Provider type is Social | Navigate to the campaign's External Integrations tab, which opens directly onto the Social dashboard. |
There is more than one Provider type |
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Social Dashboard UI Elements
The Social dashboard contains the following elements:
Item | Description | |
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1 | Campaign header | The campaign header contains the name and ID of a campaign, information about campaign status, and access to campaign management tabs and settings. For more information, see Campaign Header Reference. |
2 | Provider Management section |
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3 | Campaign Details section | View information about the linked social campaign, if any.
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4 | Campaign Duration section | View information about the duration of the OneStrata campaign, in terms of days elapsed and days remaining. |
5 | Filters icon | Click to open the filter pane and filter through the list of Cost Lines. |
6 | Social grid | A list of committed Cost Lines that can be, or have been, linked to a social campaign. For more information, see Social Grid Reference. |
7 | Upload button / View Upload button | If the selected Cost Line is not linked to a social campaign, this button is the Upload button.
If the selected Cost Line is linked to a social campaign, this button is the View Upload button.
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Social Grid Reference
The Social grid displays, for a given campaign, the Cost Lines that can be linked or have been linked to an external social advertising campaign.
A Cost Line can be linked to a social campaign if the following criteria are met:
- The Cost Line has been committed
- A Social provider is assigned to the Cost Line (the Supplier of the Cost Line is linked to a Social provider)
- The user is logged in to the Social provider
The table below describes the Social grid columns.
Input Type | Column Name | Description |
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Generated | Item Type | The type of the Social grid line (committed Cost Line):
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Generated | Status | The status of the Social grid line:
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Copied | Name | The name of the Social grid line, which is copied from the corresponding line on the Schedule grid. |
Copied | ID (Cost Line ID) | The OneStrata-generated identification number of the Social grid line, which is copied from the corresponding line on the Schedule grid. |
Copied | External ID | The identification number used by the Social provider for the linked social campaign, if any. |
Copied | Start Date | The start date of the Social grid line, which is copied from the corresponding line on the Schedule grid. |
Copied | End Date | The end date of the Social grid line, which is copied from the corresponding line on the Schedule grid. |
Copied | Rate Type | The rate type of the Social grid line, which is copied from the corresponding line on the Schedule grid. |
Copied | Units | The number of units being purchased for the Social grid line, which is copied from the corresponding line on the Schedule grid. |
Copied | Vendor Net Cost | The Vendor Net Cost of the Social grid line, which is copied from the corresponding line on the Schedule grid. |