Table of Contents
Overview
OneStrata's search integrations enable a simplified search advertising buying workflow:
| Description | |
|---|---|
| 1 | Create an External Integration record for a Search provider, making sure to link a Supplier to the record. |
| 2 | Build and commit a media schedule in OneStrata. Cost Lines with a Supplier linked to a Search provider become available on the Search dashboard. |
| 3 | On the Search dashboard, link a Cost Line to an external entity: |
| 4 | Within the search advertising platform, customize the linked entity as desired. |
| 5 | In OneStrata, view delivery metrics from the linked entity. |
Search Providers
The following table lists the available Search providers and describes the mapping of OneStrata Cost Lines to linked Search provider entities: