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Media buyers can use the Schedule grid to define the tactical details of a campaign and quickly build out different media schedule options. The Schedule grid is a spreadsheet-like interface that combines user-entered data with pre-defined reference data records and formulas, and is located on the Schedule tab.
Once an agency is ready to move forward with a particular schedule option, they can commit lines on the Schedule grid and start the next step of the OneStrata campaign management workflow.
This page contains information about terms and concepts related to schedules in OneStrata.
There are six types of lines that can be added to the Schedule grid:
Buy Type | Schedule Grid Line Type | Description | Graphic | |
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Media | Placement |
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Media | Media Package |
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Media | Cost Package |
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Non-Media | Entered Fee | |||
Non-Media | Central Fee | |||
Non-Media | Assigned Fee |
The phrase "Cost Line" is the general term for a Schedule grid line that has associated costs. Not all Schedule grid lines are Cost Lines, because not all types of Schedule grid lines have costs. For example, a child Placement that is purchased as part of a Media Package is not a Cost Line, because the Media Package (which is a Cost Line) is paid for as a single item, and the individual children Placements are not paid for separately. Within a cost package or a standalone media package, the top-most line (the Cost Package line or the Media Package line) is always a Cost Line. |
The costs of a Cost Line are divided into monthly intervals called billing periods. Costs are actualized, clients are billed, and vendors are invoiced at the billing period level.
Many important actions in OneStrata occur at the Cost Line level. For example:
The following table describes which types of Schedule grid lines are Cost Lines:
Schedule Grid Line Type | Cost Line? | Cost Line Type |
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Standalone Placement | Yes | Media Cost Line |
Child Placement | No | N/A |
Secondary Placement | No | N/A |
Standalone Media Package | Yes | Media Cost Line |
Secondary Media Package | No | N/A |
Cost Package | Yes | Media Cost Line |
Entered / Assigned / Central Fee | Yes | Non-media Cost Line |
The cost method of a Cost Line defines what type of cost-related fields are available or editable within the Cost Line, and how they are calculated. Each Cost Line can have a different cost method, depending on what cost methods are enabled within the OneStrata enterprise.
Cost Line Cost Method Type | Description | |
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Schedule grid lines can be divided into flight periods and/or billing periods, which are managed through the Unit Calendar.
The following table describes flight periods and billing periods in OneStrata:
Term | Description | Example | |
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Notes
| Imagine a standalone Placement that runs from March 15th to May 22nd, with 300 units. By default, this Placement has three flight periods:
If the default cost distribution setting of the campaign is Pro Rata:
If the default cost distribution setting of the campaign is Even:
For more information on cost distribution settings, see: | |
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Notes
| Imagine a standalone Placement that runs from March 15th to June 30th, with the following flight periods:
This Placement, and any fees assigned to the Placement, has three billing periods, one for each month with at least one flight period:
There is no billing period for April, because there are no flight periods in April. |
The flight periods and billing periods of a Schedule grid line can be viewed and managed through the Unit Calendar. The Unit Calendar has two parts:
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Unit Calendar Part | Description | Notes |
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| A high-level summary of a Schedule grid line's flight periods or billing periods. A Unit Calendar bar can represent a flight period or billing period:
In general:
| By default, a Unit Calendar bar displays:
On the Schedule grid and Advertiser View page, hover over a Unit Calendar bar to view more information:
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| A detailed list of a Schedule grid line's flight periods and/or billing periods. If the Schedule grid line is a standalone / secondary Placement or Media Package:
If the Schedule grid line is a Cost Package or Fee:
For more information about the Flight Periods grid or Billing Periods grid, see Unit Calendar Widget Reference. | Open the Unit Calendar widget for a specific Schedule grid line by double-clicking its Unit Calendar bars, on the Schedule grid. Make flight-level adjustments through the Unit Calendar widget: |
Once a Schedule grid line has been filled out and customized as desired, the line can be committed.
Committing a Schedule grid line indicates that the line is ready to move from a draft state to a "real" state, with financial implications. Once a Schedule grid line is committed, it becomes available throughout the rest of the OneStrata platform:
See also: |
There are two types of locks, soft locks and hard locks:
Items that are soft locked or hard locked must be unlocked before they can be edited, ensuring that any changes with potential financial impacts are done carefully. As such, soft locking and hard locking only apply to committed Schedule grid lines; non-committed Schedule grid lines are considered drafts that can be freely edited without financial impact.
The following table provides more information about soft locks and hard locks:
Lock Type | Description | Items That Can Be Locked |
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| Summary
Automatic soft locking
Manual soft locking
Schedule grid line partial soft locking
Schedule grid line complete soft locking
| Schedule grid
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Invoice lock ![]() | Summary
Automatic hard locking
| Schedule grid
Actualization grid
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The following table describes the impact of soft locking or hard locking an item:
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Schedule grid lines are required to have a rate type, which indicates the primary ad metric being tracked or purchased and its cost per unit. Schedule grid lines can also track other ad metrics, referred to as secondary units.
Term | Description | |
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Rate Type | ||
Secondary Unit Type |
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A campaign can have multiple schedule drafts, in order to map out and consider different budgets and tactics during the planning process. These different options can be shared and reviewed with clients, and iterated on until a specific option is approved.
When one or more lines on a specific schedule option are committed, that schedule option becomes "active". Any other schedule options are immediately archived and become read-only.
Moving forward, any changes to the campaign's media schedule can only be done on the active schedule option, now referred to simply as "the schedule". A campaign that has an active schedule cannot create new schedule draft options.
There are three schedule option types/statuses:
Schedule Option Status | Description | |
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| When a media campaign is first created, the campaign automatically has a single draft schedule option. During the initial planning phase, draft schedule options can be freely created, deleted, and renamed within the media campaign. However, as soon as one or more lines on a specific draft are committed, any other draft schedule options within the campaign become archived, and no new draft schedule options can be created.
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| An active schedule has one or more committed lines, and any number of uncommitted lines. A media campaign has at most one active schedule. | |
| During the initial planning phase, a media campaign may have multiple draft schedule options. When a specific draft is chosen and moved forward, and one or more lines on that draft is committed, any other draft schedule options become archived. Archived schedules are read-only and cannot be edited or deleted. |