Table of Contents
Overview
On the DSP dashboard, users can manage their DSP integration and link Cost Lines to entities within a connected DSP provider:
Once linked, the identifier of the external entity—as used by the DSP provider—is displayed in OneStrata, enabling a more seamless workflow between the media planning and programmatic teams.
Access the DSP Dashboard
The DSP dashboard is only available if a campaign contains at least one committed Cost Line that has a Supplier linked to a DSP provider.
There are two ways to access the DSP dashboard, depending on how many provider types have been assigned to the campaign overall:
| Assigned Provider Types | Action |
|---|---|
The only provider type is DSP | Go to the campaign's External Integrations tab, which opens directly onto the DSP dashboard. |
| There is more than one provider type |
|
DSP Dashboard UI Elements
The DSP dashboard contains the following elements:
| Item | Description | |
|---|---|---|
| 1 | Campaign header | The campaign header contains the name and ID of a campaign, information about campaign status, and access to campaign management tabs and settings. For more information, see Campaign Header Reference. |
| 2 | Provider Management section |
|
| 3 | Campaign Details / Advertiser Details section | If the DSP provider is DV360, this section is the Campaign Details section:
If the DSP provider is The Trade Desk, this section is the Advertiser Details section:
|
| 4 | Campaign Duration section | View information about the duration of the OneStrata campaign, in terms of days elapsed and days remaining. |
| 5 | Filters icon | Click to open the filter pane and filter through the list of Cost Lines. |
| 6 | Only available if the DSP provider is DV360 Link Campaign / View Campaign button | If the OneStrata is not linked to a DV360 campaign, this button is the Link Campaign button.
|
| 7 | DSP grid | A list of Cost Lines that can be, or have been, linked to a DSP entity (a DV360 insertion order or a campaign in The Trade Desk). For more information, see DSP Grid Reference. |
| 8 | Unlink button | Select a Cost Line that has been linked to a DSP entity (a DV360 insertion order or a campaign in The Trade Desk) and click the Unlink button to unlink the Cost Line. The Cost Line status changes from Uploaded to Not Uploaded. |
| 9 | Upload button | Select a Cost Line and click the Upload button to link the Cost Line to a DSP entity: |
DSP Grid Reference
The DSP grid displays, for a given campaign, the Cost Lines that can be linked or have been linked to an external entity in a DSP provider (a DV360 insertion order or a campaign in The Trade Desk).
The table below describes the DSP grid columns.
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| Input Type | Column Name | Description |
|---|---|---|
| Generated | Item Type | The type of the DSP grid line:
On the DSP grid, any type of media buy line (a Cost Package line, Media Package line, or Placement line) is a Cost Line. |
| Generated | Status | The status of the DSP grid line. If Item Type is DSP Campaign:
If Item Type is Cost Package, Media Package, or Placement:
|
| Copied | Name | The name of the DSP grid line. If Item Type is DSP Campaign, the Name value is the name used by the DSP provider for the DSP campaign. If Item Type is Cost Package, Media Package, or Placement, the Name value is copied from the corresponding line on the Schedule grid. |
| Copied | ID (Cost Line ID) | The OneStrata-generated identification number of the DSP grid line. If Item Type is DSP Campaign, there is no ID value. If Item Type is Cost Package, Media Package, or Placement, the ID (Cost Line ID) value is copied from the corresponding line on the Schedule grid. |
Copied | External ID | The identification number used by the DSP provider for the DSP grid line. If Item Type is DSP Campaign, the External ID value is copied from the DSP campaign, and is the identification number used by the DSP provider for the DSP campaign. If Item Type is Cost Package, Media Package, or Placement, there is only an External ID value if the Cost Line has been linked to an insertion order. The External ID value is the identification number used by the DSP provider for the insertion order. |
| Copied | Start Date | The start date of the DSP grid line. If Item Type is DSP Campaign, the Start Date value is copied from the DSP campaign. If Item Type is Cost Package, Media Package, or Placement, the Start Date value is copied from the corresponding line on the Schedule grid. |
| Copied | End Date | The end date of the DSP grid line. If Item Type is DSP Campaign, the End Date value is copied from the DSP campaign. If Item Type is Cost Package, Media Package, or Placement, the End Date value is copied from the corresponding line on the Schedule grid. |
| Copied | Rate Type | The rate type of the DSP grid line. If Item Type is DSP Campaign, there is no Rate Type value. If Item Type is Cost Package, Media Package, or Placement, the Rate Type value is copied from the corresponding line on the Schedule grid. |
| Copied | Units | The number of units being purchased for the DSP grid line. If Item Type is DSP Campaign, there is no Units value. If Item Type is Cost Package, Media Package, or Placement, the Units value is copied from the corresponding line on the Schedule grid. |
| Copied | Vendor Net Cost | The Vendor Net Cost of the DSP grid line. If Item Type is DSP Campaign, there is no Vendor Net Cost value. If Item Type is Cost Package, Media Package, or Placement, the Vendor Net Cost value is copied from the corresponding line on the Schedule grid. |