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Table of Contents


Overview

On the DSP dashboard, users can manage their DSP integration and link Cost Lines to entities within a connected DSP provider:

Once linked, the identifier of the external entity—as used by the DSP provider—is displayed in OneStrata, enabling a more seamless workflow between the media planning and programmatic teams.

Access the DSP Dashboard

The DSP dashboard is only available if a campaign contains at least one committed Cost Line that has a Supplier linked to a DSP provider.

There are two ways to access the DSP dashboard, depending on how many provider types have been assigned to the campaign overall:

The only provider type is DSP

Go to the campaign's External Integrations tab, which opens directly onto the DSP dashboard.

There is more than one provider type
  1. Go to the campaign's External Integrations tab, which opens the External Integrations Overview dashboard.
  2. In the DSP widget, select the desired DSP provider.


DSP Dashboard UI Elements

The DSP dashboard contains the following elements:

1Campaign header

The campaign header contains the name and ID of a campaign, information about campaign status, and access to campaign management tabs and settings.

For more information, see Campaign Header Reference.

2

Provider Management section

3

Campaign Details / Advertiser Details section

If the DSP provider is DV360, this section is the Campaign Details section:

Otherwise, this section is the Advertiser Details section:

  • Advertiser Names: The name of the linked DSP advertiser(s).
  • Advertiser IDs: The external identifier of the linked DSP advertiser(s).
4

Campaign Duration section

View information about the duration of the OneStrata campaign, in terms of days elapsed and days remaining.

5

DSP grid

A list of Cost Lines that can be, or have been, linked to an external entity.

For more information, see DSP Grid Reference.

6

Row action icon (three vertical dots)

For a Cost Line, select the row action icon to:

  • Create: Link the Cost Line to a new external entity.
  • Link: Link the Cost Line to an existing existing entity.

For a linked entity, select the row action to:

DSP Grid Reference

The DSP grid displays, for a given campaign, the Cost Lines that can be linked or have been linked to an external entity.

The table below describes the DSP grid columns.

    Item Type

    The type of the DSP grid line.

    • Cost Line: Any type of media buy line (a Cost Package line, Media Package line, or Placement line) is a Cost Line.
    • Insertion Order: An insertion order in the DSP provider.
    • Campaign: A campaign in the DSP provider.

    Status

    The status of the DSP grid line.

    For Cost Lines:

    • Not Uploaded: The Cost Line is not linked to an external entity.
    • Uploaded: The Cost Line is linked to an external entity.

    For external entities (DSP insertion orders and DSP campaigns):

    • Linked: The external entity is linked to a Cost Line.
    Name

    Name: The name of the DSP grid line.

    • For Cost Lines, this value is populated from the corresponding Schedule grid line.
    • For external entities, this value is populated from the DSP provider.

    ID: For Cost Lines, the OneStrata identifier of the Cost Line. This value is populated from the corresponding Schedule grid line.

    EID (External ID): For external entities, the identifier for the entity used by the DSP provider.

    Start Date

    For Cost Lines only, the start date of the DSP grid line.

    End Date

    For Cost Lines only, the end date of the DSP grid line.

    Budget

    The budget of the DSP grid line.

    Units

    For Cost Lines only, the number of units being purchased for the DSP grid line.

    Last Upload

    For external entities only, the date that the entity was most recently uploaded (linked or updated).

    Row Action icon

    See Row Action icon above.

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