Overview

Linking a OneStrata campaign to a campaign on an external ad server creates a connection that enables OneStrata Ad Placements to be linked to the placements in the ad server.

Link a Campaign to a New Ad Server Campaign

To create a new ad server campaign and link a OneStrata campaign to the newly created ad server campaign, do the following:

1. Open the desired OneStrata campaign. This campaign must have at least one Cost Line with a Supplier entity that is linked to an Ad Server provider.
   
   
2. Go to the Ad Server dashboard of the Ad Server provider.
   
   
3. If not logged in already, log in to the Ad Server provider.
   
   
4. Click the Link Campaign button to open the Link Campaign widget.
   
   
5. In the Link Campaign widget:
   

   Field Name	Step(s)
   Create Campaign / Existing Campaign	Select the Create Campaign option.
   Advertiser	Search for an Ad Server provider advertiser by entering at least three letters of the advertiser name. Then, select the desired advertiser.
   Name	Choose one of the following options: Keep the automatically generated ad server campaign name. By default, the ad server campaign name is the same as the OneStrata campaign name, but may be different if an ad server campaign name formula has been created. Enter the ad server campaign name.

   
   
   
6. Depending on the specific Ad Server provider, additional information may be necessary. Fill in any additional required fields.
   
   
7. Click the Create & Link button.

Link a Campaign to an Existing Ad Server Campaign

To link a OneStrata campaign to an existing ad server campaign, do the following:

1. Open the desired OneStrata campaign. This campaign must have at least one Cost Line with a Supplier entity that is linked to an Ad Server provider.
   
   
2. Go to the Ad Server dashboard of the Ad Server provider.
   
   
3. If not logged in already, log in to the Ad Server provider.
   
   
4. Click the Link Campaign button to open the Link Campaign widget.
   
   
5. In the Link Campaign widget:
   

   Field Name	Step(s)
   Create Campaign / Existing Campaign	Select the Existing Campaign option.
   Advertiser	Search for an Ad Server provider advertiser by entering at least three letters of the advertiser name. Then, select the desired advertiser.
   Campaign	Search for an ad server campaign by entering at least three letters of the campaign name. Then, select the desired campaign.
   Read-only Date Range	The value of the Date Range field is automatically populated from the selected ad server campaign and cannot be changed within OneStrata.

   
   
   
6. Click the Link button.

Map a Supplier to an Ad Server Supplier

Once a OneStrata campaign and an ad server campaign are linked, Ad Placements in the OneStrata campaign can be linked to ad server placements in the ad server campaign. However, delivery metrics cannot flow from the Ad Server provider to OneStrata unless the linked Ad Placement has a Supplier entity that has been mapped to an Ad Server provider supplier.

To map a OneStrata Supplier entity to an existing supplier of an Ad Server provider, do the following:

1. Go to the Ad Server dashboard of the desired Ad Server provider.
   
   
2. If not logged in already, log in to the Ad Server provider.
   
   
3. Click the Supplier Mapping button to open the Supplier/Site Mapping widget.
   
   
4. In the Supplier/Site Mapping widget, do the following:
   
   
   1. For the desired Supplier entity, click the corresponding Supplier/Site Mapping cell to start editing.
      
      
   2. Enter at least three letters of the Ad Server provider supplier's name.
      
      
   3. Select the desired Ad Server provider supplier.
      
      
   4. Click Apply.

Unlink a Campaign from an Ad Server Campaign

See Manage Linked Entities > Unlink a Campaign.

View the Details of a Linked Ad Server Campaign

See Manage Linked Entities > View the Details of a Linked External Campaign.