Table of Contents
Overview
On the Search dashboard, users can manage their Search integration and link Cost Lines to campaigns within a connected Search provider.
Once linked, the identification number of the search campaign—as used by the Search provider—is displayed in OneStrata, enabling a more seamless workflow between the media planning and search advertising teams.
Access the Search Dashboard
The Search dashboard is only available if a Search provider has been assigned to at least one committed Cost Line within the campaign.
There are two ways to access the Search dashboard, depending on how many Provider types have been assigned to the campaign overall:
| Assigned Provider Types | Action |
|---|---|
The only Provider type is Search | Navigate to the campaign's External Integrations tab, which opens directly onto the Search dashboard. |
| There is more than one Provider type |
|
Search Dashboard UI Elements
The Search dashboard contains the following elements:
| Item | Description | |
|---|---|---|
| 1 | Campaign header | The campaign header contains the name and ID of a campaign, information about campaign status, and access to campaign management tabs and settings. For more information, see Campaign Header Reference. |
| 2 | Provider Management section |
|
| 3 | Campaign Details section | View information about the linked search campaign, if any.
|
| 4 | Campaign Duration section | View information about the duration of the OneStrata campaign, in terms of days elapsed and days remaining. |
| 5 | Filters icon | Click to open the filter pane and filter through the list of Cost Lines. |
| 6 | Search grid | A list of committed Cost Lines that can be, or have been, linked to a search campaign. For more information, see Search Grid Reference. |
| 7 | Unlink button | Select a Cost Line that has been linked to a search campaign and click the Unlink button to unlink the Cost Line from the search campaign. The Cost Line status changes from Uploaded to Not Uploaded. |
| 8 | Link button / View Link button | If the selected Cost Line is not linked to a search campaign, this button is the Link button.
If the selected Cost Line is linked to a social campaign, this button is the View Link button.
|
Search Grid Reference
The Search grid displays, for a given campaign, the Cost Lines that can be linked or have been linked to an external search advertising campaign.
A Cost Line can be linked to a search campaign if the following criteria are met:
- The Cost Line has been committed
- A Search provider is assigned to the Cost Line (the Supplier of the Cost Line is linked to a Search provider)
- The user is logged in to the Search provider
The table below describes the Search grid columns.
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| Input Type | Column Name | Description |
|---|---|---|
| Generated | Item Type | The type of the Search grid line (committed Cost Line):
|
| Generated | Status | The status of the Search grid line:
|
| Copied | Name | The name of the Search grid line, which is copied from the corresponding line on the Schedule grid. |
| Copied | ID (Cost Line ID) | The OneStrata-generated identification number of the Search grid line, which is copied from the corresponding line on the Schedule grid. |
Copied | External ID | The identification number used by the Search provider for the linked search campaign, if any. |
| Copied | Start Date | The start date of the Search grid line, which is copied from the corresponding line on the Schedule grid. |
| Copied | End Date | The end date of the Search grid line, which is copied from the corresponding line on the Schedule grid. |
| Copied | Rate Type | The rate type of the Search grid line, which is copied from the corresponding line on the Schedule grid. |
| Copied | Units | The number of units being purchased for the Search grid line, which is copied from the corresponding line on the Schedule grid. |
| Copied | Vendor Net Cost | The Vendor Net Cost of the Search grid line, which is copied from the corresponding line on the Schedule grid. |