Table of Contents
Overview
The following table describes the possible linking between OneStrata entities and Meta entities:
Provider Type | Provider | OneStrata Entity to External Entity Linking |
|---|---|---|
Social | Meta | OneStrata Cost Line → Meta campaign |
Link a Cost Line to a Meta Campaign
In order to link a Cost Line to a Meta campaign, the Supplier of the Cost Line must be linked to Meta. For more information, see Supplier Linking and Mapping.
Link a Cost Line to a New Meta Campaign
Follow the steps in Link a Cost Line to a New External Entity.
In the Upload widget, enter the following additional information:
| Field Name | Step(s) |
|---|---|
| Name | Choose one of the following options:
|
Budget | Choose one of the following options:
|
Buying Type | Select the buying type of the Meta campaign:
|
Advantage+ toggle Only available if Buying Type is Auction | For an auction campaign, select whether or not to add Advantage+ to the lifetime budget of that campaign. |
Objective | Select the objective of the Meta campaign. |
Link a Cost Line to an Existing Meta Campaign
Follow the steps in Link a Cost Line to an Existing External Entity.
If a single Meta campaign is selected, the following information about the campaign is displayed in the Upload widget:
| Field Name | Step(s) |
|---|---|
Read-only Budget | The value of the Budget field is automatically populated from the selected Meta campaign and cannot be changed within OneStrata. |
Read-only Objective | The value of the Objective field is automatically populated from the selected Meta campaign and cannot be changed within OneStrata. |
If multiple campaigns are selected, no additional information is displayed.
Manage Linked Meta Campaigns
Update a Linked Meta Campaign
Follow the steps in Update an External Entity Linked to a Cost Line.
Unlink a Meta Campaign From a Cost Line
Follow the steps in Unlink an External Entity From a Cost Line.
View the Details of a Linked Meta Campaign
Follow the steps in View the Details of an External Entity Linked to a Cost Line.
The View Upload widget displays the following information:
| Field Name | Description |
|---|---|
| Advertiser | The advertiser of the Meta campaign. |
| Name | The name of the Meta campaign. |
| Budget | The budget of the Meta campaign. |
| Buying Type | The buying type of the Meta campaign. |
| Objective | The objective of the Meta campaign. |
View the Delivery Metrics of a Linked Meta Campaign
Follow the steps in View the Delivery Metrics of an External Entity Linked to a Cost Line.