Overview

The following table describes the possible linking between OneStrata entities and Meta entities:

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Provider Type	Provider(s)	OneStrata Entity to External Entity Linking	Recommended Documentation
Ad Server	Campaign Manager 360 (CM360)	OneStrata campaign → CM360 campaign OneStrata Ad Placement → CM360 placement	Manage CM360 Integrations
Ad Server	Innovid (formerly Flashtalking)	OneStrata campaign → Innovid campaign OneStrata Ad Placement → Innovid placement	Manage Innovid Integrations
DSP	Buyer Cloud (formerly FreeWheel DSP)	OneStrata Client → Buyer Cloud advertiser OneStrata Cost Line → Buyer Cloud campaign	Manage FreeWheel Buyer Cloud Integrations
	Display & Video 360 (DV360)	OneStrata campaign → DV360 campaign OneStrata Cost Line → DV360 insertion order	Manage DV360 Integrations
	The Trade Desk	OneStrata Cost Line → The Trade Desk campaign	Manage The Trade Desk Integrations
Search	Google Ads	OneStrata Cost Line → Google Ads campaign	Manage Google Ads Integrations
Social	Meta	OneStrata Cost Line → Meta campaign	Manage Meta Integrations

Link a Cost Line to a Meta Campaign

In order to link a Cost Line to a Meta campaign, the Supplier of the Cost Line must be linked to Meta. For more information, see Supplier Linking and Mapping.

Link a Cost Line to a New Meta Campaign

Follow the steps in Link a Cost Line to a New External Entity.

In the Upload widget, enter the following information:

Field Name	Step(s)
Select Campaign / Create Campaign	Check that the Create Campaign option is selected. If not, select Create Campaign.
Advertiser	Search for a Meta advertiser by entering at least three letters of the advertiser name. Then, select the desired advertiser.
Name	Choose one of the following options: Keep the automatically generated Meta campaign name. By default, the campaign name is the same as the OneStrata Cost Line name. Enter the desired Meta campaign name.
Budget	Choose one of the following options: Default to Cost Line: Use the Vendor Net Cost value of the Cost Line as the Meta campaign budget. Manual Input: Enter the Meta campaign budget.
Buying Type	Select the buying type of the Meta campaign.
Objective	Select the objective of the Meta campaign.

Link a Cost Line to an Existing Meta Campaign

Follow the steps in Link a Cost Line to an Existing External Entity.

In the Upload widget, enter the following information:

Field Name	Step(s)
Select Campaign / Create Campaign	Check that the Existing Campaign option is selected. If not, select Existing Campaign.
Advertiser	Search for a Meta advertiser by entering at least three letters of the advertiser name. Then, select the desired advertiser.
Name	Search for a Meta campaign by entering at least three letters of the campaign name. Then, select the desired campaign.
Read-only Budget	The value of the Budget field is automatically populated from the selected Meta campaign and cannot be changed within OneStrata.
Read-only Objective	The value of the Objective field is automatically populated from the selected Meta campaign and cannot be changed within OneStrata.

Manage Linked Meta Campaigns

Update a Linked Meta Campaign

Follow the steps in Update an External Entity Linked to a Cost Line.

Unlink a Meta Campaign From a Cost Line

Follow the steps in Unlink an External Entity From a Cost Line.

View the Details of a Linked Meta Campaign

Follow the steps in View the Details of an External Entity Linked to a Cost Line.

The View Upload widget displays the following information:

Field Name	Description
Advertiser	The advertiser of the Meta campaign.
Name	The name of the Meta campaign.
Budget	The budget of the Meta campaign.
Buying Type	The buying type of the Meta campaign.
Objective	The objective of the Meta campaign.

View the Delivery Metrics of a Linked Meta Campaign

Follow the steps in View the Delivery Metrics of an External Entity Linked to a Cost Line.

Content

Space Tools

Table of Contents

Overview

Link a Cost Line to a Meta Campaign

Link a Cost Line to a New Meta Campaign

Link a Cost Line to an Existing Meta Campaign

Manage Linked Meta Campaigns

Update a Linked Meta Campaign

Unlink a Meta Campaign From a Cost Line

View the Details of a Linked Meta Campaign

View the Delivery Metrics of a Linked Meta Campaign

Provide feedback on this article

Content

Space Tools

Manage Meta Integrations

Table of Contents

Overview

Link a Cost Line to a Meta Campaign

Link a Cost Line to a New Meta Campaign

Link a Cost Line to an Existing Meta Campaign

Manage Linked Meta Campaigns

Update a Linked Meta Campaign

Unlink a Meta Campaign From a Cost Line

View the Details of a Linked Meta Campaign

View the Delivery Metrics of a Linked Meta Campaign

Provide feedback on this article