Table of Contents
Overview
In order to link a OneStrata campaign to an ad server campaign, the campaign must have at least one Cost Line with a Tech Assignment.
Linking a OneStrata campaign to a campaign on an external ad server creates a connection that enables OneStrata Ad Placements to be linked to the placements in the ad server.
Link a Campaign to a New Ad Server Campaign
To create a new ad server campaign and link a OneStrata campaign to the newly created ad server campaign, do the following:
- Open the desired OneStrata campaign.
- Go to the Ad Server dashboard of the Ad Server provider.
- If not logged in already, log in to the Ad Server provider.
- Click the Link Campaign button to open the Link Campaign widget.
- In the Link Campaign widget:
Field Name Step(s) Create Campaign / Existing Campaign Select the Create Campaign option. Advertiser Search for an Ad Server provider advertiser by entering at least three letters of the advertiser name.
Then, select the desired advertiser.
Name Choose one of the following options:
- Keep the automatically generated ad server campaign name. By default, the ad server campaign name is the same as the OneStrata campaign name, but may be different if an ad server campaign name formula has been created.
- Enter the ad server campaign name.
- Keep the automatically generated ad server campaign name. By default, the ad server campaign name is the same as the OneStrata campaign name, but may be different if an ad server campaign name formula has been created.
- Depending on the specific Ad Server provider, additional information may be necessary. Fill in any additional required fields.
- Click the Create & Link button.
Link a Campaign to an Existing Ad Server Campaign
To link a OneStrata campaign to an existing ad server campaign, do the following:
- Open the desired OneStrata campaign.
- Go to the Ad Server dashboard of the Ad Server provider.
- If not logged in already, log in to the Ad Server provider.
- Click the Link Campaign button to open the Link Campaign widget.
- In the Link Campaign widget:
Field Name Step(s) Create Campaign / Existing Campaign Select the Existing Campaign option. Advertiser Search for an Ad Server provider advertiser by entering at least three letters of the advertiser name.
Then, select the desired advertiser.
Campaign Search for an ad server campaign by entering at least three letters of the campaign name.
Then, select the desired campaign.
Read-only
Date Range
The value of the Date Range field is automatically populated from the selected ad server campaign and cannot be changed within OneStrata.
- Click the Link button.
Unlink a Campaign from an Ad Server Campaign
To unlink a OneStrata campaign from an ad server campaign, follow the steps in Unlink an External Campaign.
View the Details of a Linked Ad Server Campaign
To view the details of a linked ad server campaign, follow the steps in View the External Details of a Linked Campaign.