Table of Contents
Overview
On the DSP dashboard, users can manage their DSP integration and link Cost Lines to entities within a connected DSP provider:
- Link a Cost Line to a Buyer Cloud Campaign
- Link a Cost Line to a DV360 Insertion Order
- Link a Cost Line to a Campaign in The Trade Desk
Once linked, the identifier of the external entity—as used by the DSP provider—is displayed in OneStrata, enabling a more seamless workflow between the media planning and programmatic teams.
Access the DSP Dashboard
The DSP dashboard is only available if a campaign contains at least one committed Cost Line that has a Supplier linked to a DSP provider.
There are two ways to access the DSP dashboard, depending on how many provider types have been assigned to the campaign overall:
| Assigned Provider Types | Action | |
|---|---|---|
| 1 | The only provider type is DSP | Go to the campaign's External Integrations tab, which opens directly onto the DSP dashboard. |
| 2 | There is more than one provider type |
|
DSP Dashboard UI Elements
The DSP dashboard contains the following elements:
| Item | Description | |
|---|---|---|
| 1 | Campaign header | The campaign header contains the name and ID of a campaign, information about campaign status, and access to campaign management tabs and settings. For more information, see Campaign Header Reference. |
| 2 | Provider Login section |
|
| 3 | Campaign Details / Advertiser Details section | If the DSP provider is DV360, this section is the Campaign Details section:
Otherwise, this section is the Advertiser Details section:
If the DSP provider is Buyer Cloud (formerly FreeWheel DSP), the Advertiser Details section also has the Map Advertiser button. For more information, see Map a Buyer Cloud Advertiser. |
| 4 | Campaign Duration section | View information about the duration of the OneStrata campaign, in terms of days elapsed and days remaining. |
| 5 | DSP grid | A list of Cost Lines that can be, or have been, linked to an external entity. For more information, see DSP Grid Reference. |
| 6 | Row action icon (three vertical dots) | For a Cost Line, select the row action icon to:
For a linked entity, select the row action to: |
DSP Grid Reference
The DSP grid displays, for a given campaign, the Cost Lines that can be linked or have been linked to an external entity.
The table below describes the DSP grid columns.
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| Column Name | Description |
|---|---|
| Item Type | The type of the DSP grid line.
|
Status | The status of the DSP grid line. For Cost Lines:
For external entities (DSP insertion orders and DSP campaigns):
|
| Name | Name: The name of the DSP grid line.
ID: For Cost Lines, the OneStrata identifier of the Cost Line. This value is populated from the corresponding Schedule grid line. EID (External ID): For external entities, the identifier for the entity used by the DSP provider. |
| Start Date | For Cost Lines only, the start date of the DSP grid line. |
| End Date | For Cost Lines only, the end date of the DSP grid line. |
| Budget | The budget of the DSP grid line. |
| Units | For Cost Lines only, the number of units being purchased for the DSP grid line. |
| Last Upload | For external entities only, the date that the entity was most recently uploaded (linked or updated). |
| Row Action icon | See Row Action icon above. |