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Cost Lines on the DSP grid can be linked to one or more DV360 insertion orders, reducing the need to manually re-enter details across multiple platforms.
The linked DV360 insertion orders can be new insertion orders or existing insertion orders:
Linking Option | Description |
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Link to a new DV360 insertion order | Link a OneStrata campaign and DV360 campaign together. Then, in OneStrata, upload a Cost Line and create a new DV360 insertion order. The Cost Line is automatically linked to the newly created insertion order. |
Link to an existing DV360 insertion order | Link a OneStrata campaign and DV360 campaign together. Then, in OneStrata, link a Cost Line to an existing DV360 insertion order. |
Linking a Cost Line to a DV360 insertion order creates a connection that allows delivery costs and metrics to flow from DV360 to OneStrata, which can then be used for actualization.
Before a Cost Line can be linked to a DV360 insertion order, the OneStrata campaign that contains the Cost Line must be linked to a DV360 campaign. For more information, see Link a Campaign to a DV360 Campaign. |
To create a new DV360 insertion order and link a Cost Line to the newly created insertion order, do the following:
Field Name | Action |
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Create Insertion Order / Link Existing Insertion Order | Check that the Create Insertion Order option is selected. If not, select Create Insertion Order. |
Name | Choose one of the following options:
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Date Range | Select a start and end date for the insertion order. |
Read-only Goal Type | The value of the Goal Type field is set to Cost per thousand (CPM) and cannot be changed within OneStrata. |
Goal Amount | Enter the performance goal amount of the insertion order. |
Budget Amount | Choose one of the following options:
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Read-only Pacing Period | The value of the Pacing Period field is set to Flight and cannot be changed within OneStrata. |
Before a Cost Line can be linked to a DV360 insertion order, the OneStrata campaign that contains the Cost Line must be linked to a DV360 campaign. For more information, see Link a Campaign to a DV360 Campaign. |
To link a Cost Line to an existing DV360 insertion order, do the following:
Field Name | Action |
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Create Insertion Order / Link Existing Insertion Order | Check that the Link Existing Insertion Order option is selected. If not, select Link Existing Insertion Order. |
Name | Search for an insertion order by entering at least three letters of the insertion order name. Then, select the desired insertion order. |
Read-only Date Range | The value of the Date Range field is automatically populated from the selected insertion order and cannot be changed within OneStrata. |
Read-only Budget Amount | The value of the Budget Amount field is automatically populated from the selected insertion order and cannot be changed within OneStrata. |
To unlink a DV360 insertion order from a Cost Line, follow the steps in Unlink an Entity From a Cost Line.
To update a linked DV360 insertion order, follow the steps in Update an Entity Linked to a Cost Line.
To view the details of a linked DV360 insertion order, follow steps 1-3 in View the Details of an Entity Linked to a Cost Line.
The View Upload widget displays the following information:
Field Name | Description |
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Linked By | The OneStrata user who linked the DV360 insertion order. |
Linked Date | The date that the DV360 insertion order was linked. |
Date Range | The date range of the DV360 insertion order. |
Advertiser | The advertiser of the DV360 insertion order. |
Name | The name of the DV360 insertion order. |
External ID | The DV360 identifier of the DV360 insertion order. |
To view the delivery metrics of a linked DV360 insertion order, follow the steps in View the Delivery Metrics of an Entity Linked to a Cost Line.