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Overview

On the DSP dashboard, users can manage their DSP integrations and link Cost Lines to insertion orders within a connected DSP provider.

A Cost Line can be linked to a new insertion order that is created within OneStrata or to an existing insertion order. Once linked, the identification number of the insertion order—as used by the DSP provider—is displayed in OneStrata, enabling a more seamless workflow between the media planning and programmatic teams.


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Access-DSP-Dashboard
Access the DSP Dashboard

The DSP dashboard is only available if a DSP provider has been assigned to the campaign; in other words, a Supplier who is linked with a DSP provider is assigned to at least one Cost Line with the campaign.

There are two ways to access the DSP dashboard, depending on how many Provider Types have been assigned to the campaign:

  1. The only Provider Type is DSP (one or more DSP providers, and no other types of providers, has been assigned to the campaign):

    • Navigate to the campaign's External Integrations tab, which opens directly onto the DSP dashboard.

  2. There is more than one Provider Type (one or more DSP providers and one or more other types of providers have been assigned to the campaign):

    1. Navigate to the campaign's External Integrations tab, which opens the External Integrations Overview dashboard.

    2. In the DSP widget (see External Integrations Overview Dashboard UI Elements, item 3), click on one of the DSP providers to open the DSP dashboard

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DSP Dashboard UI Elements

The DSP dashboard contains the following elements:


ItemDescription
1Campaign header

Include A Shared Block
shared-block-keyCampaign-Header-Reference
pageAbout Media Campaigns

2

Provider Management section

View and manage the connection to the DSP Provider.

Provider connection status: The status of the connection to the DSP provider
Not Connected: The user is not logged in to the provider
Connected: The user is logged in to the provider
The Log In / Log Out button
If the user is not logged in to the DSP provider, this button is the Log In button. Click to log in to the provider.
If the user is logged in to the DSP provider, this button is the Log Out button. Click to log out from the provider.

Include A Shared Block
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pageAbout the Ad Server Dashboard

3

Campaign Details section

View information about the linked DSP campaign, if any.

  • Campaign Name: The name used by the DSP provider for the DSP campaign
  • External ID: The identification number used by the DSP provider for the DSP campaign
4

Campaign Duration section

View information about the duration of the OneStrata media campaign, in terms of days elapsed and days remaining.

5

Filters icon

Include A Shared Block
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pageAbout Schedules

Click to open the filter pane and filter through the list of Cost Lines.

6

Link Campaign / View Campaign button

If the OneStrata is not linked to a DSP campaign, this button is the Link Campaign button.

  • If the user is logged in to the DSP provider, the Link Campaign button is active. Click to link the OneStrata campaign to a DSP campaign.
  • If the user is not logged in to the DSP provider, the Link Campaign button is inactive.


If the OneStrata campaign is linked to a DSP campaign, this button is the View Campaign button:

7

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DSP-Grid
DSP grid

A list of committed Cost Lines that can be, or have been, linked to a DSP insertion order.

For more information, see DSP Grid Reference.

8

Unlink button

Select a Cost Line that has been linked to a DSP campaign and click the Unlink button to unlink the Cost Line from the DSP campaign.

The Cost Line status changes from Uploaded to Not Uploaded.

9

Upload button

Select a Cost Line and click the Upload button to link the Cost Line to a DSP insertion order.



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DSP-Grid-Reference
DSP Grid Reference

The DSP grid displays, for a given campaign, the Cost Lines that can be linked or have been linked to a DSP insertion order.

A Cost Line can be linked to a DSP insertion order if the following criteria are met:

  • The Cost Line has been committed
  • The DSP Provider has been assigned to the Cost Line (the Supplier entity associated with the Cost Line is linked to a DSP provider)
  • The user is logged in to the DSP provider

The table below describes the DSP grid columns, which contain the information that is pushed to the DSP when a Cost Line is linked to a DSP insertion order.

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Input TypeColumn NameDescription
GeneratedItem Type

The type of the DSP grid line:

  • DSP Campaign
  • Cost Package
  • Media Package
  • Placement

On the DSP grid, any type of media buy line (a Cost Package line, Media Package line, or Placement line) is a Cost Line.

GeneratedStatus

The status of the DSP grid line.


If Item Type is DSP Campaign:

  • Not Linked: The OneStrata campaign is not linked to a DSP campaign
  • Linked: The OneStrata campaign is linked to a DSP campaign

If Item Type is Cost Package, Media Package, or Placement:

  • Not Uploaded: The Cost Line has not been linked to a DSP insertion order
  • Uploaded: The Cost Line has been linked to a DSP insertion order
CopiedName

The name of the DSP grid line.


If Item Type is DSP Campaign, the Name value is the name used by the DSP provider for the DSP campaign.

If Item Type is Cost Package, Media Package, or Placement, the Name value is copied from the corresponding line on the Schedule grid.

CopiedID (Cost Line ID)

The OneStrata-generated identification number of the DSP grid line.


If Item Type is DSP Campaign, there is no ID value.

If Item Type is Cost Package, Media Package, or Placement, the ID (Cost Line ID) value is copied from the corresponding line on the Schedule grid.

Copied

External ID

The identification number used by the DSP provider for the DSP grid line.


If Item Type is DSP Campaign, the External ID value is copied from the DSP campaign, and is the identification number used by the DSP provider for the DSP campaign.

If Item Type is Cost Package, Media Package, or Placement, there is only an External ID value if the Cost Line has been linked to an insertion order. The External ID value is the identification number used by the DSP provider for the insertion order. 

CopiedStart Date

The start date of the DSP grid line.


If Item Type is DSP Campaign, the Start Date value is copied from the DSP campaign.

If Item Type is Cost Package, Media Package, or Placement, the Start Date value is copied from the corresponding line on the Schedule grid.

CopiedEnd Date

The end date of the DSP grid line.


If Item Type is DSP Campaign, the End Date value is copied from the DSP campaign.

If Item Type is Cost Package, Media Package, or Placement, the End Date value is copied from the corresponding line on the Schedule grid.

CopiedRate Type

The Rate Type of the DSP grid line.


If Item Type is DSP Campaign, there is no Rate Type value.

If Item Type is Cost Package, Media Package, or Placement, the Rate Type value is copied from the corresponding line on the Schedule grid.

CopiedUnits

The number of units being purchased for the DSP grid line.


If Item Type is DSP Campaign, there is no Units value. 

If Item Type is Cost Package, Media Package, or Placement, the Units value is copied from the corresponding line on the Schedule grid.

CopiedVendor Net Cost

The Vendor Net Cost of the DSP grid line.


If Item Type is DSP Campaign, there is no Vendor Net Cost value. 

If Item Type is Cost Package, Media Package, or Placement, the Vendor Net Cost value is copied from the corresponding line on the Schedule grid.