Overview

The following table describes the possible linking between OneStrata entities and Campaign Manager 360 (CM360) entities:

Manage CM360 Campaigns

Link a Campaign to an CM360 Campaign

Linking a OneStrata campaign to an CM360 campaign creates a connection that enables Ad Placements to be linked to CM360 placements.

Link a Campaign to a New CM360 Campaign

Follow the steps in Link a Campaign to a New External Campaign.

In the Link Campaign widget, enter the following information:

Field Name

Step(s)

Create Campaign / Existing Campaign

Check that the Create Campaign option is selected. If not, select Create Campaign.

Advertiser

Search for an CM360 advertiser by entering at least three letters of the advertiser name.

Then, select the desired advertiser.

Name

Choose one of the following options:

Keep the automatically generated CM360 campaign name. By default, the CM360 campaign name is the same as the OneStrata campaign name, but may be different if an ad server campaign name formula has been created.
Enter the CM360 campaign name.

Link a Campaign to an Existing CM360 Campaign

Follow the steps in Link a Campaign to an Existing External Campaign.

In the Link Campaign widget, enter the following information:

Field Name	Step(s)
Create Campaign / Existing Campaign	Check that the Existing Campaign option is selected. If not, select Existing Campaign.
Advertiser	Search for an Ad Server provider advertiser by entering at least three letters of the advertiser name. Then, select the desired advertiser.
Campaign	Search for an ad server campaign by entering at least three letters of the campaign name. Then, select the desired campaign.
Read-only Date Range	The value of the Date Range field is automatically populated from the selected ad server campaign and cannot be changed within OneStrata.

Manage Linked CM360 Campaigns

Unlink a CM360 Campaign from a OneStrata Campaign

Follow the steps in Unlink an External Campaign From a Campaign.

View the Details of a Linked CM360 Campaign

Follow the steps in View the Details of an External Campaign Linked to a Campaign.

Manage CM360 Placements

Link an Ad Placement to a CM360 Placement

In order to link an Ad Placement to a CM360 placement, the Supplier of the Ad Placement must be linked to a CM360 site. For more information, see Supplier Linking and Mapping.