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Overview

The Media buyers can use the Schedule grid to define the tactical details of a campaign—like selecting which placements to buy from which vendors—are defined and managed on the Schedule Grid, located on the Schedule tab.The Schedule Grid campaign and quickly build out different media schedule options. The Schedule grid is a spreadsheet-like interface that combines user-entered data with pre-defined reference data records and formulas, making it easy to build out a media buy and quickly calculate costs. When an Agency and is located on the Schedule tab.

Once an agency is ready to move forward with a particular schedule option, they can commit lines on the Schedule Grid can be committed.

OneStrata Schedule Terms and Concepts

grid and start the next step of the OneStrata campaign management workflow.

This page This section contains information about terms and concepts related to schedules in OneStrata.


Types of Schedule Grid Lines

There are six types of lines that can be added to the Schedule grid:

AnchorAbout-CommittingAbout-CommittingAbout Committing 

In OneStrata, committing a schedule line is the process of indicating that a line on the media schedule is ready to move from a draft state to a "real" state with financial implications. Committing a schedule line makes it available throughout the rest of the OneStrata platform.

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Buy TypeSchedule Grid Line TypeDescriptionGraphic
Media

Placement

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Placement
Placement


A Shared Block
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Commit-EffectspageCommit a Schedule Line
Info

See also:

Types of Schedule Grid Lines

The Schedule Grid is a table of media and non-media buys, for a particular schedule option. There are five types of Schedule Grid lines:

Placement

A Placement represents the purchase of a single ad unit, with one format and one set of format dimensions.

There are three types of Placements:

  • Standalone Placement: A Placement that is purchased alone (not as part of a Media Package or Cost Package)
  • Child Placement: A Placement that is purchased as part of a Media Package
  • Secondary Placement: A Placement that is purchased as part of a Cost Package, but not as part of a Media Package


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Media

Media Package

Anchor
Media-Package
Media-

Media TypeSchedule Grid Line TypeDescriptionMedia AnchorPlacementPlacementPlacement
A Shared Block
shared-block-keyPlacement

Represents an ad unit, with one format and one set of flight dates.

Media AnchorMedia-PackageMedia-PackageMedia

Package


A Shared Block
shared-block-keyMedia-Package

A

collection of Placements, grouped by Supplier, with the same rate or cost per unit.Media

Media Package represents a group of (children) Placements that are purchased together as a package, from the same vendor.

Flight dates, the number of units, the cost per unit, and the rate type are set at the parent Media Package level, and all children Placements inherit those values.

There are two types of Media Packages:

  • Standalone Media Package: A Media Package that is purchased alone (not as part of a Cost Package)
  • Secondary Media Package: A Media Package that is purchased as part of a Cost Package



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Media

Cost Package

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Cost-Package
Cost-

AnchorCost-PackageCost-PackageCost

Package


A Shared Block
shared-block-keyCost-Package

A

collection of

Cost Package represents a group of (secondary) Placements and

Media Packages, grouped by Order Partner, with a

/or (secondary) Media Packages that are purchased together at a single and fixed total cost

. Each Placement or Media Package can have their own set of flight dates.​

, from the same vendor.

Flight dates, the number of units, and the rate type of each secondary Placement or Media Package can be independently defined.


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Non-MediaEntered Fee

Include A Shared Block
shared-block-keyEntered-Fee
pageAbout Fees and Tech Rates

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Non-MediaCentral Fee

Include A Shared Block
shared-block-keyCentral-Fee
pageAbout Fees and Tech Rates

AnchorAbout-Schedule-OptionsAbout-Schedule-OptionsAbout Schedule Options

A campaign can have multiple schedule drafts, in order to map out and consider different budgets and tactics during the planning process. These different options can be shared and reviewed with clients, and iterated on until a specific option is approved.

When one or more lines on a specific option are committed, that schedule option becomes Active and any other schedule options immediately become read-only Archived schedules. Moving forward, any changes to the campaign's media schedule can only be done on the Active schedule option, now just referred to as "the schedule". A campaign that has an active schedule cannot create new schedule draft options.

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There are three schedule option types/statuses:

Schedule Option StatusDescription AnchorDraft-Schedule-OptionDraft-Schedule-OptionDraft

When a media campaign is first created, the campaign automatically has a single Draft schedule option.

During the initial planning phase, draft schedule options can be freely created, deleted, and renamed within the media campaign. As soon as one or more lines on a specific draft are committed, any other Draft schedule options within the campaign become Archived schedules, and no new Draft schedule options can be created.

Info

See also:

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Non-MediaAssigned Fee

Include A Shared Block
shared-block-keyAssigned-Fee
pageAbout Fees and Tech Rates

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Cost-Line
Cost-Line
About Cost Lines

A Shared Block
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The phrase "Cost Line" is the general term for a Schedule grid line that has associated costs. Not all Schedule grid lines are Cost Lines, because not all types of Schedule grid lines have costs.

For example, a child Placement that is purchased as part of a Media Package is not a Cost Line, because the Media Package (which is a Cost Line) is paid for as a single item, and the individual children Placements are not paid for separately. Within a cost package or a standalone media package, the top-most line (the Cost Package line or the Media Package line) is always a Cost Line.

The costs of a Cost Line are divided into monthly intervals called billing periods. Cost Lines and their billing periods are the level at which costs are actualized, clients are billed, and vendors are invoiced.

Other important actions in OneStrata also occur at the Cost Line level:

  • Committing: Costs Lines are committed
  • DSP integrations: Cost Lines are linked to DSP insertion orders

The following table describes which types of Schedule grid lines are Cost Lines:

Schedule Grid Line TypeCost Line?
Standalone PlacementYes
Child PlacementNo
Secondary PlacementNo
Standalone Media PackageYes
Secondary Media PackageNo
Cost PackageYes
Entered / Assigned / Central Fee

Yes

Cost Line Cost Methods

The cost method of a Cost Line defines what type of cost-related fields are available or editable within the Cost Line, and how they are calculated. Each Cost Line can have a different cost method, depending on what cost methods are enabled within the OneStrata enterprise.

Cost Line Cost Method TypeDescription

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Standard-Cost-Line
Standard-Cost-Line
Standard Cost Line

AnchorActive-Schedule-OptionActive-Schedule-OptionActive

An Active schedule has one or more committed lines, and any number of uncommitted lines.

A media campaign has at most one Active schedule.

AnchorArchived-Schedule-OptionArchived-Schedule-OptionArchived

During the initial planning phase, a media campaign may have multiple Draft schedule options. When a specific draft is chosen and moved forward, and one or more lines on that draft is committed, any other Draft schedule options become Archived schedules.

Archived schedules are read-only and cannot be edited or deleted.

AnchorAbout-FlightsAbout-FlightsAbout Flight Periods, Billing Periods, and Unit Calendar AnchorFlight-PeriodsFlight-PeriodsFlight Periods


A Shared Block
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Flight
Standard-Cost-
Period
Line

A

media line on the Schedule Grid is divided into one or more Flight Periods, which defines how many units will be placed during the span of specified start and end dates. By default, Flight Period dates are bounded by calendar months, but individual Flight Period start dates and end dates can be changed as desired.

Cost Line that uses the Standard cost method (the Cost Method value of the Cost Line is Standard).


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Margin Cost Line


A Shared Block
shared-block-keyMargin-Cost-Line

A Cost Line that uses the Margin cost method (the Cost Method value of the Cost Line is Margin).


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Allocated-Cost-Line
Allocated-Cost-Line
Allocated Cost Line


A Shared Block

For example, a Placement line that runs from March 15th to May 5th is automatically divided into three Flight Periods:

  • The first Flight Period runs from March 15th to March 31st
  • The second Flight Period runs from April 1st to April 30th
  • The third Flight Period runs from May 1st to May 22nd

That Placement line's budget is distributed among the Flight Periods in one of three ways:

  • Pro Rata
    Include A Shared Block Inline
    shared-block-keyCost-Distribution-Pro-Rata
    pageAbout Media Campaigns
  • Even: include-shared-block-inline
    shared-block-keyAllocated-Cost-
    Distribution-EvenpageAbout Media Campaigns
  • Custom: The budget for each Flight Period is manually entered
  • The default cost distribution setting is defined at the campaign level. For more information, see Cost Distribution and Change a Campaign's Cost Distribution.

    Info

    See also:

    Line

    A Cost Line that uses the Allocated cost method (the Cost Method value of the Cost Line is Allocated).




    About Flight Periods, Billing Periods, and the Unit Calendar

    Schedule grid lines can be divided into flight periods and/or billing periods, which are managed through the Unit Calendar.

    About Flight Periods and Billing Periods

    The following table describes flight periods and billing periods in OneStrata:

    TermDescriptionNotesExample

    Anchor
    Flight-Period
    Flight-Period
    Flight Period

    AnchorBilling-PeriodsBilling-PeriodsBilling Periods


    A Shared Block
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    Billing UI Elements

    The Schedule tab contains the following elements:

    Item

    Description

    1Campaign Headerinclude-
    Flight-Period

    Flight Periods are aggregated into monthly Billing Periods. Billing Periods are used for client/vendor billing and actualization, and each Billing Period has a corresponding Billing Period line on the Actualization Grid

    Although Billing Periods correspond to calendar months, their exact start or end dates depend on the Flight Period(s) that occur within the Billing Period. For example, imagine a Placement line that has the following Flight Periods:

    • Flight Period 1: March 15th to March 31st
    • Flight Period 2: April 1st to April 30th
    • Flight Period 3: May 2nd to May 10th
    • Flight Period 4: May 15th to May 20th
    • Flight Period 5: May 20th to May 22nd

    This Placement line has three Billing Periods, one for each month:

    • Billing Period 1 (March): March 15th to March 31st
    • Billing Period 2 (April): April 1st to April 30th
    • Billing Period 3 (May): May 2nd to May 22nd
    AnchorUnit-CalendarUnit-CalendarUnit Calendar
    A Shared Block
    shared-block-keyUnit-Calendar

    Flight Periods and Billing Periods can be viewed and managed on the Unit Calendar. The Unit Calendar has two parts:

    • The Unit Calendar column on the Schedule Grid: A visual representation of how many units are scheduled to run per Flight Period, grouped by calendar month.
    • The Unit Calendar editor: Where flight-level adjustments are made, like changing the start or end date of a Flight Period or adding a new Flight Period.

    To open the Unit Calendar editor, double click the Unit Calendar column on the Schedule Grid.

    Media Campaigns > (Specific Campaign) > Schedule Tab UI Reference

    The Schedule tab displays information about a campaign's media and non-media buys.

    Image Removed

    AnchorSchedule-Tab-UI-ElementsSchedule-Tab-UI-ElementsSchedule Tab

    A flight period defines the period of time that a media activity purchase runs for, as well as the number of units purchased during that time frame.

    Standalone / Secondary Placements and Media Packages have at least one flight period.

    Child Placements, Cost Packages, and Fees do not have any flight periods.


    • If a Schedule grid line has multiple flight periods:
      • The dates of the flight periods cannot overlap. 
      • The start date of the Schedule grid line is the same as the start date of the first flight period.
      • The end date of the Schedule grid line is the same as the end date of the last flight period.
      • The total number of units of the Schedule grid line is equal to the sum of the number of units of its flight periods.
    • By default:
      • There is one flight period per month. 
      • The number of units of the Schedule grid line is distributed among its flight periods according to the default cost distribution setting (Pro Rata or Even) of the media campaign.
      • However, the start and end dates and the number of units of a flight period can be customized.
    • To customize a flight period, see Edit a Media Line's Flight Periods.

    Imagine a standalone Placement that runs from March 15th to May 22nd, with 300 units.

    By default, this Placement has three flight periods:

    • Flight Period 1: March 15th to March 31st
    • Flight Period 2: April 1st to April 30th
    • Flight Period 3: May 2nd to May 22nd

    If the default cost distribution setting of the campaign is Pro Rata:

    • Flight Period 1: 75 units
    • Flight Period 2: 132 units
    • Flight Period 3: 93 units

    If the default cost distribution setting of the campaign is Even:

    • Flight Period 1: 100 units
    • Flight Period 2: 100 units
    • Flight Period 3: 100 units

    For more information on cost distribution settings, see:

    Anchor
    Billing-Period
    Billing-Period
    Billing Period


    A Shared Block
    shared-block-key
    Campaign
    Billing-
    Header-ReferencepageAbout Media Campaigns2

    Schedule Option List

    A list of the campaign's schedule options, if multiple options exist. Also displays the status of the selected schedule option:

    • Draft
    • Active
    • Archived

    Click to select which schedule option is displayed in the Schedule Grid.

    3

    Grouping Options

    Click to select how Schedule Grid lines are grouped:

    • No Grouping (Default): Schedule Grid lines are not grouped and are displayed in a flat view
    • Group by Order ID: Schedule Grid lines are grouped by Order ID (the unique, OneStrata identification number of an Order).
    4

    Filters icon

    A Shared Block
    shared-block-keyFilters-icon

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    Click the Filters icon to open the filter pane and filter through the selected schedule option's Schedule Grid lines.

    5

    Columns icon

    A Shared Block
    shared-block-keyColumns-icon

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    Click the Columns icon to customize the columns displayed within the Schedule Grid.

    6

    Schedule Summary icon

    A Shared Block
    shared-block-keySchedule-Summary-icon

    Image Removed

    Click the Schedule Summary icon to view any required approvals and spend information.

    • Approvals: The status of any required Approvals
    • Budget and Cost: A summary of planned spend and committed spend, in Client Currency:
      • Planned: The sum of all schedule lines with a status of Committed or Draft
      • Committed: The sum of schedule lines with a status of Committed
      • Remaining: The difference between the campaign budget and the Planned or Committed sums
    7

    Undo / Redo buttons

    A Shared Block
    shared-block-keyUndo-Redo-buttons

    Image Removed

    Click to undo or redo any changes to the Schedule Grid that have not been saved yet.

    8

    Search & Scroll bar

    Select the name of a column in the Schedule Grid, and the Schedule Grid will automatically scroll to and highlight the column.

    9

    Advertiser View button

    Click to access Advertiser View, an advertiser-friendly view of the schedule where Agency and Advertiser approvals can be set.

    10Import / Export button

    Click to import or export the schedule, using the OneStrata Excel template.

    Info

    This button is only available if the Import/Export Allowed setting has been enabled.

    To view this setting, go to:

    • Administration > Application Settings > Media Schedule > (Specific Application Setting record) > Import/Export Allowed
    11

    Save Changes button

    Click the Save Changes button to save any changes made to the Schedule Grid.

    12

    Applied Filters bar

    Displays any filters that have been applied to the Schedule Grid.

    By default, the (Schedule Grid Line) Status filter is applied, and canceled lines—Schedule Grid lines with the Cancelled status—are filtered out and not included on the Schedule Grid.

    13

    Schedule Grid

    A list of the selected schedule option's media and non-media buys. By default, Cancelled Schedule Grid lines are filtered out.

    For more information, see Schedule Grid Reference.

    14

    Add Row icon

    Image Removed

    Image Removed

    Click the Add Row icon to add a new Schedule Grid line:

    If Line Type is Media, click to add a Cost Package, Media Package, Placement, Entered Fee, or Central Fee line.
    If Line Type is Cost Package, click to add a Media Package or Placement line to the Cost Package.
    If Line Type is Media Package, click to add a Placement line to the Media Package.
  • If Line Type is Non-Media, click to add an Entered Fee or Central Fee line.
  • 15

    Discard Draft button

    Inactive

    Image Removed

    Active

    Image Removed

    If no Draft - X Schedule Grid lines are selected, the Discard Draft button is inactive.

    If one or more Draft - X Schedule Grid lines are selected, the Discard Draft button is active.

    Click the Discard Draft button to discard changes to the selected Schedule Grid line(s):

    If Status is Draft - New, click to remove the line from the Schedule Grid.
    If Status is Draft - Revised, click to remove any uncommitted changes from the line.
  • If Status is Draft - Cancelled, click to revert the line's status to Committed and remove its pending cancellation flag.
  • 16

    Cancel button

    Inactive

    Image Removed

    Active

    Image Removed

    If no Committed Schedule Grid lines are selected, the Cancel button is inactive.

    If one or more Committed Schedule Grid lines are selected, the Cancel button is active.

    Click the Cancel button to flag the selected line(s) for cancellation, by changing the line's status from Committed to Draft - Cancelled.

    17

    Duplicate button

    Image Removed

    Click the Duplicate button to duplicate the selected Schedule Grid line(s).

    Duplicated lines are created at the top of the Schedule Grid, and have the status Draft - New.

    18

    Commit button

    Inactive

    Image Removed

    Active

    Image Removed

    If no Schedule Grid lines are selected, the Commit button is inactive.

    If one or more Schedule Grid lines are selected, the Commit button is active.

    Click the Commit button to commit the selected Schedule Grid line(s).

    AnchorSchedule-Grid-ReferenceSchedule-Grid-Reference

    Schedule Grid Reference

    A table of the selected schedule option's media and non-media buys. By default, canceled Schedule Grid lines are filtered out.

    Info

    Note: Data and functionality available in Schedule will vary based on Agency user access/permissions, Agency Administration settings, and OneStrata environment configuration. 

    List of Schedule Column Types

    Columns in the Schedule Grid are one of the following types:

    Period

    A billing period defines the committed financial details (the amount that a vendor should be paid or that a client should be gilled) of a given month of service for a Cost Line.

    All Cost Lines have at least one billing period.


    • Billing periods are used for billing and actualization. Each billing period has a corresponding Billing Period line on the Actualization grid
    • There is at most one billing period per month, and the billing period must start and end in the same month.
    • A billing period can define the costs for multiple flight periods, if the flight periods all start and end in the same month.
    • If a billing period is paired with multiple flight periods:
      • The start date of the billing period is the same as the start date of the first flight period.
      • The end date of the billing is the same as the end date of the last flight period.
    • If there is no flight period within a given month, there is no billing period for that month. 

    Imagine a standalone Placement that runs from March 15th to June 30th, with the following flight periods:

    • Flight Period 1: March 15th to March 31st
    • Flight Period 2: May 2nd to May 10th
    • Flight Period 3: May 15th to May 19th
    • Flight Period 4: May 21st to May 22nd
    • Flight Period 5: June 1st to June 30th

    This Placement, and any fees assigned to the Placement, has three billing periods, one for each month with at least one flight period:

    • Billing Period 1 (March): March 15th to March 31st
    • Billing Period 2 (May): May 2nd to May 22nd
    • Billing Period 3 (June): June 1st to June 30th 22nd

    There is no billing period for April, because there are no flight periods in April.

    Anchor
    Unit-Calendar
    Unit-Calendar
    About the Unit Calendar

    A Shared Block
    shared-block-keyUnit-Calendar

    The flight periods and billing periods of a Schedule grid line can be viewed and managed through the Unit Calendar. The Unit Calendar has two parts:

    • Unit Calendar bars: A high-level summary and visual representation of a Schedule grid line's flight periods or billing periods
    • The Unit Calendar widget: A detailed list of a Schedule grid's line flight periods or billing periods. Flight-level adjustments, like changing the start or end date of a flight period, can be made through the Unit Calendar widget.


    Unit Calendar PartDescriptionNotes

    Anchor
    Unit-Calendar-Bars
    Unit-Calendar-Bars
    Unit Calendar bars

    A high-level summary of a Schedule grid line's flight periods or billing periods.


    If the Schedule grid line is a standalone / secondary Placement, Media Package, or Cost Package:

    • Each Unit Calendar bar represents a flight period.
    • Each Unit Calendar bar displays the number of units and/or the cost of the flight period.

    If the Schedule grid line is a Fee:

    • Each Unit Calendar bar represents a billing period.
    • Each Unit Calendar bar displays the cost of the billing period.

    The cost of the flight period or billing period is displayed in the primary cost type, which is either Vendor Net or Vendor Gross.

    Primary cost type is an enterprise-level setting that is managed on the Administration > Cost Model Settings page.

    Hover over a Unit Calendar bar to view more information:

    • Dates: The start and end dates of the flight period or billing period
    • Rate: The vendor rate of the flight period or billing period, in the primary cost type
    • Units: The number of units of the flight period or billing period
    • Cost: The cost of the flight period or billing period, in the primary cost type

    Anchor
    Unit-Calendar-Widget
    Unit-Calendar-Widget
    Unit Calendar widget

    A detailed list of a Schedule grid line's flight periods and/or billing periods.


    If the Schedule grid line is a standalone / secondary Placement or Media Package:

    If the Schedule grid line is a Cost Package or Fee:

    For more information about the Flight Periods grid or Billing Periods grid, see Unit Calendar Widget Reference.

    Open the Unit Calendar widget for a specific Schedule grid line by double-clicking its Unit Calendar bars, on the Schedule grid.

    Make flight-level adjustments through the Unit Calendar widget:



    Anchor
    About-Committing
    About-Committing
    About Committing 

    Once a Schedule grid line has been filled out and customized as desired, the line can be committed.

    Committing a Schedule grid line indicates that the line is ready to move from a draft state to a "real" state, with financial implications. Once a Schedule grid line is committed, it becomes available throughout the rest of the OneStrata platform:

    Include A Shared Block
    shared-block-keyCommit-Effects
    pageCommit a Schedule Line

    Info

    See also:

    About Soft Locks and Hard Locks

    Once a Schedule grid line has been committed, its flight periods are automatically soft locked, as each flight period begins.

    In OneStrata, there are two types of locks, soft locks and hard locks. Items that are soft locked or hard locked must be unlocked before they can be edited, ensuring that any changes with potential financial impacts are done carefully.

    Lock-related termDescriptionItems That Can Be Locked

    Anchor
    Soft-Lock
    Soft-Lock
    Soft lock

    Image Added

    Once a flight period that is part of a committed Schedule grid line begins (its start date is in the past), the flight period is automatically soft locked.

    Flight periods that are part of a Schedule grid line that has not been committed are not automatically soft locked, because non-committed lines are considered drafts that can be freely edited without financial impact.

    However, flight periods can be manually soft locked at any time, whether they are part of a committed Schedule grid line or not. Schedule grid lines can also be manually soft locked.

    Soft locked items are indicated by a dark grey lock icon, and can be unlocked within OneStrata. To unlock a soft locked item, click the lock icon.

    Schedule grid

    • Flight periods
    • Schedule grid lines. If at least one flight period within a Schedule grid line is soft locked, the Schedule grid line is also soft locked.

    Anchor
    Hard-Lock
    Hard-Lock
    Hard lock

    Invoice lock

    Image Added

    Once a billing period has been invoiced (by actualizing the corresponding Billing Period line and matching or clearing its invoice in the external financial system), the billing period, any paired flight periods, and the corresponding Billing Period line are automatically hard locked.

    Hard locked items are indicated by a light gray lock icon, and cannot be unlocked within OneStrata. To unlock a hard locked item, unlock its corresponding invoice within the external financial system.



    Schedule grid

    • Billing periods
    • Flight periods

    Actualization grid

    • Billing Period lines

    The following table describes the impact of soft locking or hard locking an item:

    ItemUI LocationLock StatusImpact
    Flight period

    Flight Periods grid

    Locked (soft locked or hard locked)

    A locked flight period cannot be manually changed by the user or indirectly changed by a unit or cost redistribution.

    In other words, the units or cost values of a locked flight period do not change, even if the units or cost of the entire Schedule grid line changes.

    Schedule grid line

    Schedule grid

    Soft locked 


    If every flight period in a Schedule grid line is locked, the Schedule grid line is soft locked.

    The following values of a soft locked Schedule grid line cannot be changed, on the Schedule grid:

    • Start Date
    • Cost Category
    • Rate Type
    • Vendor Net Rate (VC)
    • Units
    • Vendor Net Cost (VC)
    Schedule grid line

    Schedule grid

    Partially soft locked


    If at least one flight period, but not all, in the Schedule grid line is soft locked, the Schedule grid line is partially soft locked.

    The following values of a partially soft locked Schedule grid line cannot be changed, on the Schedule grid:

    • Start Date
    • Cost Category
    • Rate Type
    • Vendor Net Rate (VC)

    The number of units or vendor cost of a partially locked Schedule grid line can be changed.

    However, since locked flight periods are protected from unit or cost redistribution, the new units or cost value of the Schedule grid line cannot be less than the lowest minimum value, the sum of the units or cost of any locked flight periods.

    The difference in units or cost is redistributed among the unlocked flight periods, according to the default cost distribution setting (Pro Rata or Even) of the media campaign.

    Billing period

    Billing Periods grid

    Hard locked


    If the Invoice Status of a billing period is Matched or Cleared, the billing period is hard locked.


    When a billing period is hard locked, the following items are also hard locked:

    • Any paired flight periods
    • The corresponding Billing Period line

    A Schedule grid line that has one or more hard locked billing periods cannot be canceled.

    Billing Period line

    Standard Actualization grid,

    Margin Actualization grid

    Hard locked

    If the Invoice Status of a Billing Period line is Invoiced, the Billing Period line is hard locked.

    A hard locked Billing Period line cannot be edited.



    About Rate Types and Secondary Units

    Schedule grid lines are required to have a rate type, which indicates the primary ad metric being tracked or purchased and its cost per unit. Schedule grid lines can also track other ad metrics, referred to as secondary units.

    TermDescriptionNotes

    Anchor
    Unit-Type
    Unit-Type
    Unit Type

    A Shared Block
    shared-block-keyUnit-Type

    An ad metric /  KPI that is being tracked by an agency.


    Examples of unit types include:

    • Impressions
    • Views
    • Clicks

    Anchor
    Rate-Type
    Rate-Type
    Rate Type


    A Shared Block
    shared-block-keyRate-Type

    The primary unit type and cost per unit negotiated between an agency buyer and a vendor for a media purchase.

    For a Schedule grid line, its Rate Type value indicates what type of unit is represented in the Units value, and is required before entering rate, units, or cost information.

    For a list of available rate types, see Rate Type Reference.

    • Examples of rate types include:

      • CPM (Impressions): The primary unit type is impressions, purchased at a cost per mille (CPM) rate
      • CPV (Views): The primary unit is views, purchased at a cost per view (CPV) rate
      • CPC (Clicks): The primary unit is clicks, purchased at a cost per click (CPC) rate
    • Rate types are required; a Schedule grid line must have a rate type, otherwise it cannot be committed.
    • A Schedule grid line can only have one rate type.


    Anchor
    Secondary-Unit
    Secondary-Unit
    Secondary Unit

    Secondary Unit Type

    A Shared Block

    An additional unit type that is tracked alongside the primary unit type.

    For example, the primary unit type of a placement might be impressions, but the agency might also want to track clicks, views, or acquisitions.

    Secondary units have no effect on the (net) cost of a media purchase, but can affect any fees assigned to the purchase:

    • For example, an ad server or content verification provider may charge an impression- or click-based fee for ad serving, even though impressions or clicks may not be the purchased/primary rate type.

    • Whenever an Assigned fee has a rate type that matches the Schedule grid line's rate type or any of its secondary unit types, fee costs are generated.
    • Secondary units are optional; a Schedule grid line does not need to have a secondary unit.
    • A Schedule grid line can have multiple secondary units.
    • Secondary units can be entered manually, or calculated by a conversion rate.


     


    Anchor
    About-Schedule-Options
    About-Schedule-Options
    About Schedule Options

    A campaign can have multiple schedule drafts, in order to map out and consider different budgets and tactics during the planning process. These different options can be shared and reviewed with clients, and iterated on until a specific option is approved.

    When one or more lines on a specific schedule option are committed, that schedule option becomes "active". Any other schedule options are immediately archived and become read-only.

    Moving forward, any changes to the campaign's media schedule can only be done on the active schedule option, now referred to simply as "the schedule". A campaign that has an active schedule cannot create new schedule draft options.

    Image Added

    There are three schedule option types/statuses:

    Schedule Option StatusDescription

    Anchor
    Draft-Schedule-Option
    Draft-Schedule-Option
    Draft Schedule

    When a media campaign is first created, the campaign automatically has a single draft schedule option.

    During the initial planning phase, draft schedule options can be freely created, deleted, and renamed within the media campaign.

    However, as soon as one or more lines on a specific draft are committed, any other draft schedule options within the campaign become archived, and no new draft schedule options can be created.

    Info

    See also:


    Anchor
    Active-Schedule-Option
    Active-Schedule-Option
    Active Schedule

    An active schedule has one or more committed lines, and any number of uncommitted lines.

    A media campaign has at most one active schedule.

    Anchor
    Archived-Schedule-Option
    Archived-Schedule-Option
    Archived Schedule

    During the initial planning phase, a media campaign may have multiple draft schedule options. When a specific draft is chosen and moved forward, and one or more lines on that draft is committed, any other draft schedule options become archived.

    Archived schedules are read-only and cannot be edited or deleted.

    Column Type

    Description

    Calculated 

    OneStrata calculates and populates several fields with a variety of formulas and rules to increase efficiency, reduce errors, and handle complex pricing scenarios. These include:

    • Fields based on formulas and rules to determine value such as total costs that include tax and commissions and payable/billable amounts in a different currency.
    Triangulated

    Editable fields with triangulation rules such as rate, unit cost, and cost where changing one value updates the others.

    Concatenated 

    Concatenated fields auto-populate with data from other fields according in the format defined by a formula. Often used to apply naming conventions quickly and easily, these fields auto-populate based on other field values according to a formula. 

    The formula and ability to manually edit or reapply the formula depends on Agency configurations.

    Generated

    Automatically generated by OneStrata.

    Text

    Text fields can be typed in manually with a few variations:

    • No format: Alphanumeric text can be entered manually in no particular format. There may be a character limit.
    • Number fields accept numerical characters 
    • Enter flight dates by typing or double clicking the cell for the calendar widget.
    • Currency type (e.g., USD, EUR, GBP) is enforced in columns with financial data.
    • Percentages in percentage format

    Selected

    Data is entered by selecting from a pre-defined list, typically in a drop-down menu.

    List of Schedule Grid Columns

    A non-exhaustive list of the most common Schedule Grid columns. Depending on how an Agency or Enterprise has been configured, the Schedule Grid may contain additional columns, in a different order.

    Table Filter
    totalrow,,,
    hidelabelsfalse
    ddSeparator/‚
    sparkNameSparkline
    hidePaneFiltration panel
    sparklinefalse
    default,
    isFirstTimeEntertrue
    cell-width250,250
    hideColumnsfalse
    customNoTableMsgfalse
    disabledfalse
    enabledInEditorfalse
    globalFilterfalse
    id1711650940088_2031897808
    order0,1
    hideControlsfalse
    inversefalse,false
    columnColumn Type,Required by OneStrata
    disableSavefalse
    separatorPoint (.)
    labelsColumn Type‚Required by OneStrata
    ddOperatorAND,OR
    datepatterndd M yy
    updateSelectOptionsfalse
    worklog365|5|8|y w d h m|y w d h m
    isORAND
    Required?Column TypeColumn NameDescriptionN/ACheckboxCheckbox

    Click to select one or more Schedule Grid lines.

    N/ASelectedLine Type

    The type of Schedule Grid line:

    • Placement
    • Media Package
    • Cost Package
    • Fee

    N/A

    Generated

    Status (Schedule Grid Line Status)

    The status of the Schedule Grid line:

    Draft - New: The line is not committed.
    Committed: The line is committed.
    Draft - Revised: The line was previously committed, but now has new, uncommitted changes.
    Draft - Cancelled: The line was previously committed and is now pending cancellation. The line will be fully cancelled once it is committed again.
  • Cancelled: The line was previously committed, was flagged for cancellation, and was committed again to complete its cancellation.
  • N/A

    Generated

    ID 

    The unique, OneStrata identification number of the Schedule Grid line.

    Yes

    Selected

    Start Date

    The start date of the Schedule Grid line.

    By default, the Start Date value of a newly created Schedule Grid Line is the start date of the campaign.

    Yes

    Selected

    End Date

    The end date of the Schedule Grid line.

    By default, the End Date value of a newly created Schedule Grid Line is the end date of the campaign.

    YesSelectedSupplier

    The Supplier assigned to the Schedule Grid line.

    Yes

    Selected

    Order Partner

    The Order Partner assigned to the Schedule Grid line.

    Yes

    Selected

    Payee

    The Payee assigned to the Schedule Grid line.

    YesSelectedEstimate ID

    The unique, OneStrata identification number of the Estimate associated with the Schedule Grid line.

    No

    Text,

    Concatenated

    Name

    The user-given name of the Schedule Grid line.

    Yes

    Selected

    Format

    The Format assigned to the Schedule Grid line.

    No

    Selected

    Format Dimension

    The Format Dimensions assigned to the Schedule Grid line. Automatically fills out, based on the Format value, but can be customized.

    Yes

    Selected

    Cost Category

    The Cost Category assigned to the Schedule Grid line.

    No

    Selected

    Cost Method

    The Cost Method assigned to the Schedule Grid line:

    • Standard
    • Margin
    • Allocated
    YesSelectedRate Type

    Pricing model by which the Schedule Grid line is being purchased, such as CPM (Impressions), CPC (Clicks), Fixed, etc.

    The Rate Type value determines the type of Unit represented in the Units value. Rate Type is required before entering rate/units/cost information in a line.

    No

    Triangulated

    Units

    Three fields with number of units, unit cost or rate, and cost are linked by a triangulation rule. When two values are entered, OneStrata automatically calculates the third. 

    The default rules for Units/Rate/Cost are:

    • If Rate is being edited, soft-lock Cost and calculate Units.
    • If Units is being edited, soft-lock Rate and calculate Cost.
    • If Cost is being edited, soft-lock Rate and calculate Units.

    However, the rules and relationships between Units/Rate/Cost may vary depending on Agency or Enterprise settings.

    A Shared Block
    shared-block-keyIn-Vendor-Currency

    Calculated and displayed in Vendor Currency (VC).

    NoTriangulated

    Vendor Net Rate (VC)

    NoTriangulatedVendor Net Cost (VC)

    Yes

    Selected

    Unit Calendar

    A visual representation of how many units are scheduled to run per Flight Period, grouped by calendar month.

    For more information, see About Flight Periods, Billing Periods, and Unit Calendar.

    No

    Selected

    Fee Assignments

    The Fees assigned to the Schedule Grid line.

    For more information, see Assign a Fee to a Placement.

    No

    Selected

    Technology Assignments

    The ad server assigned to the Schedule Grid line.

    For more information, see Assign an Ad Server to a Placement.

    No

    Calculated

    Client Commission Rule

    The default Commission rule is automatically applied. Additional Commission rules may be available, based on the configured Commission records and selections made within the Campaign and Schedule Grid line

    No

    Calculated

    Client Commission Cost (CC)

    Include A Shared Block
    shared-block-keyClient-Commission
    pageCosts and Calculations

    A Shared Block
    shared-block-keyIn-Client-Currency

    Calculated and displayed in Client Currency (CC).

    No

    Calculated

    Client Total Cost (CC)

    Include A Shared Block
    shared-block-keyClient-Total-Cost
    pageCosts and Calculations

    Include A Shared Block
    shared-block-keyIn-Client-Currency
    pageAbout Schedules

    No

    Calculated

    Client Net Cost (CC)

    Include A Shared Block
    shared-block-keyClient-Net-Cost
    pageCosts and Calculations

    Include A Shared Block
    shared-block-keyIn-Client-Currency
    pageAbout Schedules

    No

    Calculated

    Margin Percentage

    Include A Shared Block
    shared-block-keyMargin-Percentage
    pageCosts and Calculations

    No

    Calculated

    Other Income Cost (VC)

    The difference between Vendor Net Cost (VC) and Client Net Cost (VC) for margin lines.

    Include A Shared Block
    shared-block-keyIn-Vendor-Currency
    pageAbout Schedules

    No

    Calculated

    Allocated Amount (CC)

    Client budget allocated to a cost line in the schedule which includes both the media cost and the fee costs.

    Include A Shared Block
    shared-block-keyIn-Client-Currency
    pageAbout Schedules

    No

    Calculated

    Allocated Fee Cost (CC)

    Client net cost of any fees applied to the media line which are based on the Allocated amount. If the fee is applied to more than one line, this is the portion of the fee in relation to this media line.

    Include A Shared Blockshared-block-keyIn-Client-CurrencypageAbout Schedules