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Partners: The following partners are integrated directly into Beeswax platform for usage (with CPM fee). Most offer custom contextual segments in addition to their standard taxonomies. See Beeswax Data Partners.
- Comscore
- DoubleVerify
- Grapeshot
- Integral Ad Science
Custom 1st Party: Beeswax customers can implement custom 1st & 3rd party contextual segments by utilizing a custom data augmenter. Customers can key on any field available in our OpenRTB proto to apply their own segments.