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titleView FreeWheel Academy Instructional Video
urlhttps://academy.freewheel.com/learn/course/1104/play/5051:260/advertisers-in-beeswax

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titleNot Registered for the FreeWheel Academy?
urlhttps://hub.freewheel.tv/category/academy



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Overview

This page will outline the process of creating an Advertiser in the Beeswax UI. An Advertiser is required to create a campaign and actively run line items


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Creating a New Advertiser

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  1. Navigate to TraffickingAdvertisers.

  2. Click New Advertiser

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  1. on the top right of the list view.

  2. From this view, the following sections are available to complete before the advertiser is created:

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    Essential Settings*

    *

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  1. Required 

    Anchor
    essential
    essential

    Field NameDescription
    Advertiser Name*Type in the name of the

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  1. advertiser
    Advertiser Domain*The

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  1. advertiser’s primary domain (e.g. myadvertiser.com). This is required by most exchanges

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  1. .

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  1. Advertiser App BundleThe

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  1. advertiser app bundle is a unique identifier to the app in each app store’s ecosystem. It is a bundle or package name for Android (e.g. com.myapp.mygame) and a numeric ID for iOS (ex. 123456789).
    Advertiser Category*Category of the advertiser’s product or services. This will be a dropdown selection of options.
    Alternative IDAny number or string. Used to map this object to an object in your system
    NotesAny desired notes that could be applicable to this specific

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  1. advertiser. These notes may be viewed after creation.

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  1. StatusEither

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  1. active or

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  1. inactive. An inactive status makes this advertiser non-usable for campaigns. 


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    Defaults

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  1. Info

    These default settings will be applied across all objects including campaigns, line items, and creatives. These objects auto-populates field data that are set at the Advertiser's level.


    Field NameDescription
    Default Continent*The continent in which line items will be serving for this

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  1. advertiser.
    Default Currency*Currency type assigned to

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  1. advertiser campaigns.
    Default Click URLDefault Click Through URL will be used in creatives that are missing a

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  1. click through URL.
    Default Campaign PresetSelect from a dropdown of different campaign presets created on the account.
    Default Line Item PresetSelect from a dropdown of different line item presets created on the account.
    Default Targeting PresetSelect from a dropdown of different line item presets created on the account.
    Default Creative ThumbnailUpload a default creative thumbnail and view a preview on the right side of the screen. Supported files are gif, jpeg, jpg and png. Max file size is 5000kb.


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    SKAd Tracking

    SKAdNetwork is only applicable for running mobile app install campaigns on iOS 14 or later and is not applicable on the following:

    • iOS 13 or older
    • Android
    • For re-engagement or retargeting campaigns on iOS 14.

    When

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  1. SKAd tracking is enabled, the Advertiser App Bundle attribute must be set in Essential Settings.

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  1. Once complete, click Create & Close

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  1. to finish adding this advertiser. After closing, the

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  1. advertisers list view will appear to view all created

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  1. advertisers in this network.
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