Table of Contents
Overview
The following table describes the possible linking between OneStrata entities and Google Ads entities:
Link a Cost Line to a Google Ads Campaign
In order to link a Cost Line to a Google Ads campaign, the Supplier of the Cost Line must be linked to Google Ads. For more information, see Supplier Linking and Mapping.
Link a Cost Line to a New Google Ads Campaign
Follow the steps in Link a Cost Line to a New External Entity.
In the Upload widget, enter the following information:
| Field Name | Step(s) |
|---|---|
| Create Campaign / Existing Campaign | Check that the Create Campaign option is selected. If not, select Create Campaign. |
| Advertiser | Search for a Google Ads advertiser by entering at least three letters of the advertiser name. Then, select the desired advertiser. |
| Name | Choose one of the following options:
|
| Start Date | Select a start date for the Google Ads campaign. |
Optional End Date | Optional: Select an end date for the Google Ads campaign. |
| Daily Budget | Choose one of the following options:
|
| Campaign Type | Select a type for the Google Ads campaign:
|
Link a Cost Line to an Existing Google Ads Campaign
Follow the steps in Link a Cost Line to an Existing External Entity.
In the Upload widget:
| Field Name | Step(s) |
|---|---|
| Create Campaign / Existing Campaign | Check that the Existing Campaign option is selected. If not, select Existing Campaign. |
| Advertiser | Search for a Google Ads advertiser by entering at least three letters of the advertiser name. Then, select the desired advertiser. |
| Campaign | Search for a Google Ads campaign by entering at least three letters of the campaign name. Then, select the desired campaign. |
Read-only Date Range | The value of the Date Range field is automatically populated from the selected Google Ads campaign and cannot be changed within OneStrata. |
Manage Linked Google Ads Campaigns
Update a Linked Google Ads Campaign
Follow the steps in Update an External Entity Linked to a Cost Line.
Unlink a Google Ads Campaign From a Cost Line
Follow the steps in Unlink an External Entity From a Cost Line.
View the Details of a Linked Google Ads Campaign
Follow the steps in View the Details of an External Entity Linked to a Cost Line.
The View Upload widget displays the following information:
| Field Name | Description |
|---|---|
| Advertiser | The advertiser of the Google Ads campaign. |
| Campaign | The name of the Google Ads campaign. |
| Budget | The daily budget of of the Google Ads campaign. |
| Buying Type | The buying type of the Google Ads campaign. |
| Objective | The objective of the Google Ads campaign. |
| Date Range | The date range of the Google Ads campaign. |
View the Delivery Metrics of a Linked Google Ads Campaign
Follow the steps in View the Delivery Metrics of an External Entity Linked to a Cost Line.