Overview

The Video Targeting tab is exclusively available when setting up a video line item. This tab will not appear for other types of line items.

This page outlines video targeting keys and their respective recommendations.

Targeting Keys

Targeting Keys with the ability to be preset on video type line items:

Targeting Key	Description	Recommendation
Companion Required	Whether or not companion ad slot is available.	Use INCLUDE or EXCLUDE targeting.
Playback Method	Whether inventory allows auto-play, click-to-play, mouse-over, sound on/off for video.	Use INCLUDE or EXCLUDE targeting.
Player Size	Whether the player size is small, medium, or large. Video Player Size is based on the width x height of the pixels in the video player. The platform defines the player size as the following: Small = < 90k pixels Medium = Anything between 90k and 250k pixels. Large = > 250k pixels	Use INCLUDE or EXCLUDE targeting.
Start Delay	Start delay describes whether the video will play pre-roll, generic mid-roll, or generic post roll.	Use INCLUDE or EXCLUDE targeting.
Video Placement Type	In-banner video can be targeted in two ways: Using a video line item that targets in-banner video using the Video Placement Type targeting field. This line item only serves on bid requests that are looking explicitly for video ads with in-banner video. Using a banner line item that is associated with an HTML5 video creative, if the HTML5 creative has a value of Auto-play or Click-to-play for the In-Banner Video creative attribute field. This line item only serves on inventory that allows in-banner video ads. Describes placement of the video in-article, in-banner, in-feed, in-stream, or interstitial/slider/floating	Use INCLUDE or EXCLUDE targeting.