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Starting September 30, 2024, all Oracle products, including BlueKai, MOAT, and Grapeshot segments, as well as MOAT post bid measurement, will no longer be available on the Beeswax platform. If this impacts you, Beeswax account teams are available to assist in finding alternative options. For questions, please contact your Beeswax account representative.



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Overview

Beeswax allows customers to export Win and Attributed Conversion logs to Apache Parquet (.parquet file format), a column-oriented data storage format used primarily in Hadoop clusters.  Apache Parquet is efficient for storage and compression of large amounts of data. This offers an alternative to the standard gzipped csv file format supported for logs.

To have Parquet file format enabled, please reach out to your Customer Success Manager.

FAQ

Q: What log types can be exported in Parquet file format?
A: Only win and attributed conversion logs.

Q: What compression do we use for Parquet file format?
A: We use the Snappy compression codec. This is the most commonly used compression and is supported by nearly every application that accepts Parquet formatted files.

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