Table of Contents
Overview
The account level revenue share feature allows customers to charge their own clients by setting a revenue share at the account level in Beeswax. In order to comply with different options of how revenue share can be configured, Beeswax has introduced two types of account-level revenue shares (Standard and Master). Account Level Revenue Share functionality provides clients with flexibility in how they want to charge their own clients, and an automated billing workflow.
Standard Account Level Revenue Share
- The Standard account level revenue share allows Beeswax clients to apply a revenue share to the cost of the media, expressed as a percentage rate. The standard revenue share can either be applied as a bid reduction or as an on-top fee.
- If the account level revenue share is set up as an on-top fee, this means the revenue share is applied on top of the inventory cost, and will not be included in Media Spend or Spend. The revenue share will show up as a separate line in the Vendor Fee report. If the campaign/line item's budget type is Spend with Fees, the revenue share will be included in budget.
- If the account level revenue share is set up as a bid reduction, this means the revenue share is included in Media Spend and Spend. The revenue share will not show up as a separate line item in reporting.
Master Account Level Revenue Share
- The Master Account Level revenue Share allows Beeswax clients to apply a revenue share to all costs associated with an impression (media spend plus all vendor fees). The master revenue share can only be charged as an on-top fee.
These two types of revenue share options are mutually exclusive. Only one type of account-level revenue share (Standard or Master) can be applied to a single account within a buzz key.
Roles and Permissions
In order to enable the permissions for a role that allow creating and editing revenue shares in the buzz UI, please see Roles and Permissions.
Set Revenue Share Type and Amount
1. To create the account level revenue share, navigate to Admin > Accounts.
2. Start by selecting an account from the displayed list for the revenue share to be applied.
3. From this screen, select the settings tab toward the top.
4. From this view, users are able to find Account Level Revenue Share settings.
5. Choose the revenue share type of Standard, Master, or None.
6. Set the fee type:
- For Standard revenue share type, users may select Fee or Reduction.
- For Master revenue share type, the only supported fee type is Fee.
7. Set the percentage for the account level revenue share rate. The rate can be set as any value between 0 and 999 percent.
Reporting
For specific Roles to be able to view the revenue share data in reporting, the 'Account Level Revenue Share' object under Report Field Permissions must be enabled. See Roles and Permissions for more information.
In Report Builder, Revenue Shares (when set as Fee) will be logged as a vendor fee. The Vendor Fee name will be Revenue Share Fee (for Standard) or Master Revenue Share Fee (for Master), and the Vendor Name will be the buzzkey.
Users can enable the field Account Level Revenue Share for reporting within the UI. This is enabled within the Role object under the Report Field Permissions column. The field name is Account Revenue Share Data, and it is disabled by default. Beeswax has added new fields to the win and bid logs for both types of account level revenue share, please refer to our Logs FAQ page and schema here.
FAQ
Q: Can customers apply a CPM-based revenue share instead of a percentage?
A: No.
Q: Can we set the revenue share default to be applied to all accounts within the buzzkey?
A: No, the account level revenue share must be set on a per account basis.