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Overview
Actualization is the process where actual delivery metrics of a campaign are received from a Supplier or a third party and compared to the original schedule. Once these delivery metrics are reviewed by the Agency, the schedule is actualized, and that information is shared with finance for approved amounts to be paid to Suppliers.
OneStrata
Actualization Terms and Concepts
This section contains information about terms and concepts related to actualization in OneStrata.
Types of Actualization
In OneStrata, there are two type types of actualization:
- Standard actualization
- Margin actualization
Actualization Type | Description | ||||||||||||||
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Margin actualization
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Media Campaigns > (Specific Campaign) > Actualization Tab UI Reference
The Actualization tab displays information related to actualizing committed Schedule Grid lines.
Actualization Tab UI Elements
The Actualization tab contains the following elements:
Description
Include A Shared Block | ||||
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Click to switch between Standard Actualization and Margin Actualization.
Filters icon
Include A Shared Block | ||||
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Click the Filters icon to open the filter pane and filter through the list of all committed schedule lines.
Search bar
Include A Shared Block | ||||
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Search for a committed schedule line by Entity (Supplier or Order Partner) or ID.
Anchor | ||||
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When actualizing, there are four ways that any under- or over-delivery balance
is carriedcan be distributed over
tofuture months:
Rollover Type | Description | Visualization |
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None |
The under- or over-delivery balance is not distributed. Instead, the |
values on the original Schedule |
grid line |
are updated. | |
Proportionally |
The under- or over-delivery balance is evenly distributed over the remaining months of the campaign. | ||
Next Month |
The entire under- or over-delivery balance is carried over to the next month of the campaign. | ||
Last Month |
The entire under- or over-delivery balance is carried over to the final month of the campaign. |
Anchor |
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Inactive
Active
Click the Apply Source button to override the Schedule Grid
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When a standard Cost Line is actualized, the values in the Actual Cost for Period, Actual Rate,
andand Actual Units
column values:- Committed: The values of the Actual columns are reset to the media schedule values.
- Site: The values of the Actual columns are updated to match the values of the Site columns.
- 3rd Party: The values of the Actual columns are updated to match the values of the 3rd Party columns.
Info |
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The Apply Source button is only available on the Standard Actualization Grid. |
Actualize button
If no Actualization Grid lines are selected, the Actualize button is inactive.
If one or more Actualization Grid lines are selected, the Actualize button is active.
Click the Actualize button to actualize selected lines.
By default, only one Billing Period (month) is selected and displayed on the Actualization Grid.
- If the campaign is in-flight, the default selected Billing Period is the previous month of the campaign.
- If the campaign has not started yet, the default selected Billing Period is the first month of the campaign.
- If the campaign has already finished, the default selected Billing Period is the last month of the campaign.
Click the Billing Period(s) filter to select the Billing Periods that are displayed in the Actualization Grid.
A list of a campaign's committed schedule lines, broken down into selected billing periods and grouped by Order.
For more information, see Actualization Grid Reference.
The Actualization Grid is a list of a campaign's committed Schedule Grid lines, broken down into selected Billing Periods and grouped by Order.
The following table contains information about the Actualization Grid columns:
totalrow | ,,, |
---|---|
hidelabels | false |
ddSeparator | ‚, |
sparkName | Sparkline |
hidePane | Filtration panel |
sparkline | false |
default | ,, |
isFirstTimeEnter | true |
cell-width | 250,250,250 |
hideColumns | false |
customNoTableMsg | false |
disabled | false |
enabledInEditor | false |
globalFilter | false |
id | 1711735928783_-1772356849 |
order | 0,1,2 |
hideControls | false |
inverse | false,false,false |
column | Info Type,Actualization Grid Type |
disableSave | false |
separator | Point (.) |
labels | Info Type‚Actualization Grid Type‚Column Name |
ddOperator | AND,OR |
userfilter | Column Name |
datepattern | dd M yy |
updateSelectOptions | false |
worklog | 365|5|8|y w d h m|y w d h m |
isOR | AND |
Standard,
Margin
Standard,
Margin
The type of the Actualization Grid line:
- Media or Non-Media
- Order
- Cost Package, Media Package, Placement, or Fee
- Billing Period
Standard,
Margin
A Shared Block | ||
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The actualization status of the Actualization Grid line.
If Line Type is Billing Period, the possible statuses are:
- Not Actualized: The Billing Period line is not actualized in OneStrata.
- Actualized: The Billing Period line is actualized in OneStrata.
If Line Type is Placement, Media Package, Cost Package, Fee, or Order, the possible statuses are:
- Not Actualized: None of the Billing Period lines filtered under the line are actualized.
- Partially Actualized: At least one, but not all, of the Billing Period lines filtered under the line are actualized.
- Actualized: All of the Billing Period lines filtered under the line are actualized.
Standard,
Margin
The invoice status of the Actualization Grid line.
If Line Type is Billing Period, the possible statuses are:
- Not Invoiced: The Billing period line is not invoiced (no invoice has been created for the billing period).
- Invoiced: The Billing Period line is invoiced (an invoice has been created for the billing period).
If Line Type is Placement, Media Package, Cost Package, Fee, or Order, the possible statuses are:
- Not Invoiced: None of the Billing Period lines filtered under the line are invoiced.
- Partially Invoiced: At least one, but not all, of the Billing Period lines filtered under the line are invoiced.
- Invoiced: All of the Billing Period lines filtered under the line are invoiced.
Standard,
Margin
The name of the entity associated with the Actualization Grid line.
If Line Type is Billing Period:
- Entity Name: The month and year of the billing period
- ID: Billing Period ID - The unique, OneStrata identification number of the Billing Period line.
If Line Type is Placement, Media Package, Cost Package, or Fee:
- Entity Name: The name of the Supplier
- ID: Cost Line ID - The unique, OneStrata identification number of the associated schedule line.
If Line Type is Order:
- Entity Name: The name of the Order Partner. Click the Entity Name link to open the Order screen of the Order.
- ID: Order ID - The unique, OneStrata identification number of the associated Order.
Standard,
Margin
The name of a Cost line.
A read-only value that is automatically populated from the media schedule.
Standard,
Margin
The External ID of a Billing Period line.
A read-only value that is only populated if the Billing Period line has been exported to an external financial system.
Standard,
Margin
Start and End Date
The start and end dates of a Cost orBilling Period line.A read-only value that is automatically populated from the media schedule.
Standard,
Margin
The total Vendor Cost (in Vendor Currency) of the Actualization Grid line, for its entire flight.
- On the Standard Actualization Grid, depending on the primary Cost Type of the campaign, the Contract Total value is equal to the Vendor Gross Cost or the Vendor Net Cost.
- On the Margin Actualization Grid, the Contract Total value is equal to the Vendor Net Cost.
A read-only value that is automatically populated from the media schedule.
Standard,
Margin
Rate Type
The Rate Type of aCost or Fee line.A read-only value that is automatically populated from the media schedule.
Standard,
Margin
The Vendor Net Rate of a Cost or Billing Period line.
A read-only value that is automatically populated from the media schedule.
Standard,
Margin
The number of units of the Actualization Grid line, for its entire flight.
A read-only value that is automatically populated from the media schedule.
Standard,
Margin
The total Vendor Cost (in Vendor Currency) of the Actualization Grid line, for the filtered billing periods(s).
- On the Standard Actualization Grid, depending on the primary Cost Type of the campaign, the Current for Period value is equal to the Vendor Gross Cost or the Vendor Net Cost.
- On the Margin Actualization Grid, the Current for Period value is equal to the Vendor Net Cost.
A read-only value that is automatically populated from the media schedule.
Standard,
Margin
If the line has never been actualized, the Pre-Actualized value is equal to the Current for Period value.
When the line is actualized for the first time, the Pre-Actualized value becomes locked and no longer changes, even if the Current for Period value changes.
For example, imagine a Cost line that has never been actualized:
- Its Current for Period value is $100.
- Its Pre-Actualized value is set to whatever the Current for Period value is, which is $100.
- If the Cost line's Current for Period value changes, its Pre-Actualized value also changes.
Then, the Cost line is actualized in OneStrata:
- At the time of actualization, its Current for Period value is $100.
- At the time of actualization, its Pre-Actualized value is also $100, and becomes locked.
- Afterwards, if the Cost line's Current for Period value changes (for example, it increases to $125), its Pre-Actualized value does not change (it remains $100).
fields are sent to the external financial system.
There are four possible sources for the values of these Actual columns:
- Committed
- Site
- 3rd Party
- Manual
To apply a Committed, Site, or 3rd Party source, use the Apply Source button on the Standard Actualization grid.
Actual Source | Description | ||||||
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| The values are copied from the committed Cost Line's values, on the Schedule grid | ||||||
| The values are copied from the Site columns, on the Standard Actualization grid. The Site Cost and Site Units columns are populated by data retrieved from the Site source, if any. The possible Site sources:
If a Cost Line has delivery data from multiple Site sources, the Site Cost and Site Units columns display the Vendor Inbox values, not the external integration provider values. | ||||||
| The values are copied from the 3rd Party columns, on the Standard Actualization grid. The 3rd Party Cost and 3rd Party Units columns are populated by data retrieved from the Ad Server provider, if any. If the two conditions below are met, delivery data is automatically retrieved from the Ad Server provider once per day, at around midnight local time:
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| The values are manually changed by the user. |
Types of Actualization Triangulation
There are three sets of triangulation rules related to actualization:
Standard,
Margin
The difference between the Actual Cost for Period value (the value to be actualized or that is actualized) and the Current for Period value (the value that was committed).
- On the Standard Actualization Grid, depending on the primary Cost Type of the campaign, the Balance value is equal to the Vendor Gross Cost or the Vendor Net Cost.
- On the Margin Actualization Grid, the Balance value is equal to the Vendor Net Cost.
The source(s) of the Actual Cost for Period, Actual Rate, and Actual Units values:
- Committed: The media schedule
- Site: The Actualization Grid's Site columns
- 3rd Party: The Actualization Grid's 3rd Party columns
- Manual: The user has manually changed one or more values
The Vendor Cost to be actualized or that is actualized, for the filtered billing period(s).
- On the Standard Actualization Grid, depending on the primary Cost Type of the campaign, the Actual Cost for Period value is equal to the Vendor Gross Cost or the Vendor Net Cost.
- On the Margin Actualization Grid, the Actual Cost for Period value is equal to the Vendor Net Cost.
shared-block-key | Actual-triangulation |
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The Actual Cost for Period, Actual Rate, and Actual Units columns are linked, and their values are triangulated off each other.
Actual Rate = Actual Cost for Period / Actual Units
By default, the Actual Rate value is locked (not editable), and the Actual Cost for Period and Actual Units values are unlocked (editable). Click a lock icon to change whether the column is locked or unlocked.
The Rate to be actualized or that is actualized.
Include A Shared Block | ||||
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The amount of Units to be actualized or that is actualized.
Include A Shared Block | ||||
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The amount of delivered Units of the Actualization Grid line, for the filtered billing period(s), as provided by the Vendor/Order Partner within Vendor Inbox.
Only available if the Order was sent to an In-System Order Partner, and the Order Partner sent delivery metrics through Vendor Inbox.
The amount of delivered Units of the Actualization Grid line, for the filtered billing period(s), as provided by the Vendor/Order Partner within Vendor Inbox.
Only available if the Order was sent to an In-System Order Partner, and the Order Partner sent delivery metrics through Vendor Inbox.
The delivery cost of the Actualization Grid line, for the filtered billing period(s), as provided by the external integration Provider.
Only available if the ad serving was provided by an ad server connected to OneStrata, and if the OneStrata Agency's Suppliers were linked to the external integration Provider's suppliers.
For more information, see Manage External Integrations.
The amount of delivered Units of the Actualization Grid line, for the filtered billing period(s), as provided by the external integration Provider.
Only available if the ad serving was provided by an ad server connected to OneStrata, and if the OneStrata Agency's Suppliers were linked to the external integration Provider's suppliers.
For more information, see Manage External Integrations.
Actualization Triangulation Set | Description |
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Standard Actualization Triangulation |
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The Vendor Net Cost, Margin %, and Client Net Cost columns are linked, and their values are triangulated off each other.
Margin Percentage = (Client Net Cost - Vendor Net Cost) / Client Net Cost
By default, the Margin % value is locked (not editable), and the Vendor Net Cost and Client Net Cost values are unlocked (editable). Click a lock icon to change whether the column is locked or unlocked.
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shared-block-key | Vendor-triangulation |
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Include A Shared Block | ||||
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Margin Actual Units Triangulation |
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For more information, see the following pages: