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Table of Contents

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Overview

The following table describes the possible linking between OneStrata entities and Campaign Manager 360 (CM360) entities:

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Multiexcerpt include
MultiExcerptNameProvider-Types
PageWithExcerptAbout External Integrations


Anchor
Manage-Campaigns
Manage-Campaigns
Manage CM360 Campaigns

Linking a OneStrata campaign to an CM360 campaign creates a connection that enables Ad Placements to be linked to CM360 placements.

Multiexcerpt
MultiExcerptNameLink-Cost-LineCampaign-New

Follow the steps in Link a Campaign to a New External Campaign.

In the Link Campaign widget, enter the following information:

Field NameStep(s)
Create Campaign / Existing CampaignCheck that the Create Campaign option is selected. If not, select Create Campaign.
Advertiser

Search for an CM360 advertiser by entering at least three letters of the advertiser name.

Then, select the desired advertiser.

Name

Choose one of the following options:

  • Keep the automatically generated CM360 campaign name. By default, the CM360 campaign name is the same as the OneStrata campaign name, but may be different if an ad server campaign name formula has been created.

  • Enter the CM360 campaign name.
Multiexcerpt
MultiExcerptNameLink-Cost-LineCampaign-Existing

Follow the steps in Link a Campaign to an Existing External Campaign.

In the Link Campaign widget, enter the following information:

Field NameStep(s)
Create Campaign / Existing CampaignCheck that the Existing Campaign option is selected. If not, select Existing Campaign.
Advertiser

Search for an Ad Server provider advertiser by entering at least three letters of the advertiser name.

Then, select the desired advertiser.

Campaign

Search for an ad server campaign by entering at least three letters of the campaign name.

Then, select the desired campaign.

Read-only

Date Range

The value of the Date Range field is automatically populated from the selected ad server campaign and cannot be changed within OneStrata.

Manage Linked CM360 Campaigns

Multiexcerpt
MultiExcerptNameUnlink-Campaign
Follow the steps in Unlink an External Campaign From a Campaign.

Anchor
View-Details-Linked-Campaign
View-Details-Linked-Campaign
View the Details of a Linked CM360 Campaign

Multiexcerpt
MultiExcerptNameView-Details-Campaign

Follow the steps in View the Details of an External Campaign Linked to a Campaign.


Anchor
Manage-Placements
Manage-Placements
Manage CM360 Placements

Note

In order to link an Ad Placement to a CM360 placement, the Supplier of the Ad Placement must be linked to a CM360 site. For more information, see Supplier Linking and Mapping.

Multiexcerpt
MultiExcerptNameLink-Ad-Placement-New

Follow the steps in Link an Ad Placement to a New External Placement.

Multiexcerpt
MultiExcerptNameLink-Ad-Placement-Existing

Follow the steps in Link an Ad Placement to an Existing External Placement.

Manage Linked CM360 Placements

Anchor
Update-Ad-Placement
Update-Ad-Placement
Update a Linked CM360 Placement

Multiexcerpt
MultiExcerptNameUpdate-Ad-Placement

Follow the steps in Update an External Placement Linked to an Ad Placement.

Multiexcerpt
MultiExcerptNameUnlink-Ad-Placement

Follow the steps in Unlink an External Placement from an Ad Placement.

Anchor
View-Metrics-Ad-Placement
View-Metrics-Ad-Placement
View the Delivery Metrics of a Linked CM360 Placement

Multiexcerpt
MultiExcerptNameView-Metrics-Ad-Placement

Follow the steps in View the Delivery Metrics of an External Placement Linked to an Ad Placement.


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