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Column Name | Description | ||
---|---|---|---|
Name & ID | Name and associated ID for the created line item. | ||
Creatives | Displays the number of associated creatives with the given line item. Clicking this field will navigate users to the Creative Association tab under line item settings. | ||
Status | Either "Active" or "Inactive". | ||
Delivery Status | Current status of line item performance. Options include:
| ||
Type | Displays how the line item was set up to deliver the creative. Options include:
| ||
Budget | Total budget and remaining budget for the line item.
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Start/End Date | Start and end dates for the line item flight. | ||
OSI (On Schedule Indicator) (Scroll right to view in UI) | Displays what percentage of spend has been used throughout the line item's flight. Also included is a percentage of spend and amount of days left on the flight. | ||
Today Spend (Scroll right to view in UI) | Amount spent for the line item on the day of viewing. | ||
Lifetime Spend (Scroll right to view in UI) | Amount spent over the course of the line item's flight. |
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