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Assign-Ad-Server-Provider Assign-Ad-Server-Provider

Assign an Ad Server Provider to a Placement

Ad Server providers are assigned to individual Placement lines on the media schedule of a campaign, through the Technology Assignments field on the Schedule grid. Once committed, such lines become Ad Placements on the Traffic grid.

To assign an Ad Server provider to a Placement, do the following:

1. Open the desired media campaign.
   
   
2. Navigate to the Schedule tab.
   
   
3. Follow the steps in Assign an Ad Server to a Placement.

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Map-OneStrata-Supplier Map-OneStrata-Supplier

Map a OneStrata Supplier to an Ad Server Supplier

To map a OneStrata Supplier entity to an Ad Server provider site/supplier, do the following:

1. Open a campaign that the Ad Server provider has been assigned to.
   
   
2. Navigate to the Ad Server dashboard.
   
   
3. Optional: If the appropriate provider is not already selected, use the Provider list to select the desired provider.
   
   
4. Click the Supplier Mapping button to open the Supplier/Site Mapping widget.
   
   
5. In the Supplier/Site Mapping widget, do the following:
   
   
   1. For the desired Supplier entity, click the corresponding Supplier/Site Mapping cell to start editing.
      
      
   2. Enter at least three letters of the Ad Server provider supplier's name.
      
      
   3. Select the desired supplier.
      
      
   4. Click Apply.

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Link-OneStrata-Campaign-Ad-Server Link-OneStrata-Campaign-Ad-Server

Link a OneStrata Campaign to an Ad Server Campaign

To link a OneStrata campaign to a campaign on an external Ad Server provider, do the following:

1. Open a campaign that the Ad Server provider has been assigned to.
   
   
2. Navigate to the Ad Server dashboard.
   
   
3. Click the Link Campaign button (see Ad Server Dashboard UI Elements, item 89) to open the Link Campaign widget.
   
   
4. In the Link Campaign widget, choose one of the following:
   
   
   • Link the OneStrata campaign to a new ad server campaign
     
     
   • Link the OneStrata campaign to an existing ad server campaign

Link a OneStrata Campaign to a New Ad Server Campaign

To create a new ad server campaign and link a OneStrata campaign to the newly created ad server campaign, do the following:

1. In the Link Campaign widget, select Create Campaign.
   
   
2. For Advertiser, search for an advertiser by entering at least three letters of the advertiser name. Then, select the desired advertiser.
   
   
3. For Name, choose one of the following:
   
   
   • Keep the automatically generated ad server campaign name, which is the same as the OneStrata campaign name.
     
     
   • Edit the desired ad server campaign name.
     
     
4. Depending on the specific Ad Server provider, additional information may be necessary. Fill in any additional required fields.
   
   
5. Click the Create & Link button.

Link a OneStrata Campaign to an Existing Ad Server Campaign

To link a OneStrata campaign to an existing ad server campaign, do the following:

1. In the Link Campaign widget, select Existing Campaign.
   
   
2. For Advertiser, search for an advertiser by entering at least three letters of the advertiser name. Then, select the desired advertiser.
   
   
3. For Campaign, select the desired ad server campaign. The Date Range field automatically populates from the selected ad server campaign and cannot be changed within OneStrata.
   
   
4. Click the Link button.

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Unlink-OneStrata-Campaign-Ad-Server Unlink-OneStrata-Campaign-Ad-Server

Unlink a OneStrata Campaign from an Ad Server Campaign

To unlink a OneStrata campaign from a campaign on an external Ad Server provider, do the following:

1. Open the desired campaign.
   
   
2. Navigate to the Ad Server dashboard.
   
   
3. Click the View Campaign button (see Ad Server Dashboard UI Elements, item 9) to open the View Campaign widget.
   
   
4. At the bottom of the View Campaign widget, click Unlink.

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View-Details-Ad-Server-Campaign View-Details-Ad-Server-Campaign

View the Details of a Linked Ad Server Campaign

To view information about an external ad server campaign that a OneStrata campaign has been linked to, do the following:

1. Open the desired campaign.
   
   
2. Navigate to the Ad Server dashboard.
   
   
3. Click the View Campaign button (see Ad Server Dashboard UI Elements, item 89) to open the View Campaign widget.
   
   

In the View Campaign widget, the following information about the linked ad server campaign is available:

• Linked By: The OneStrata user who linked the ad server campaign
  
  
• Linked Date: The date that the ad server campaign was linked
  
  
• Advertiser: The name and identification number of the ad server advertiser, in the ad server
  
  
• Campaign: The name of the ad server campaign, in the ad server
  
  
• External ID: The identification number of the ad server campaign, in the ad server
  
  
• Date Range: The flight dates of the ad server campaign, in the ad server

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Delivery-

Metrics-Ad-Server

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View the Delivery Metrics of a Linked Ad Server

Placement 

If an Ad Placement is linked to an ad server placement, the ad server placement's delivery metrics (vendor delivery cost and number of delivered units) are available on the Standard Actualization grid, located on the Actualization tab.

To view the delivery metrics of a linked ad server placementTo unlink a OneStrata campaign from a campaign on an external Ad Server provider, do the following:

1. Open the desired campaign.
   
   
2. Navigate to the Ad Server dashboard.
   Click the View Campaign button (see Ad Server Dashboard UI Elements, item 8) to open the View Campaign widget.
   At the bottom of the View Campaign widget, click Unlinkcampaign's Actualization tab. By default, the Actualization tab opens on the Standard Actualization grid.
   
   
3. On the Standard Actualization grid, do the following:
   
   
   1. Identify the Actualization grid line that represents the Ad Placement linked to the ad server placement, using the (Cost Line) ID or External ID values.
      
      
   2. If necessary, scroll horizontally until the 3rd Party Cost and 3rd Party Unit columns are reached.
      
      The 3rd Party Cost field displays the linked insertion order's vendor delivery cost, and the 3rd Pary Unit field displays the linked insertion order's number of delivered units. For more information, see Standard Actualization Grid Reference.