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Starting September 30, 2024, all Oracle products, including BlueKai, MOAT, and Grapeshot segments, as well as MOAT post bid measurement, will no longer be available on the Beeswax platform. If this impacts you, Beeswax account teams are available to assist in finding alternative options. For questions, please contact your Beeswax account representative.



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List View V2 General Availability 

On March 15th, we will enable List View v2 for all customers. If you would like to opt out of this upgrade, please contact your CSM. Please note this is solely a UI upgrade and has no API implications. An overview of the List View V2 upgrades can be found here and the training video here. New features since our last List View V2 updates include: 

  • Remember selection if going back to a page  
  • Conditional format of remaining budget (low remaining – red, high remaining – green) 
  • Enhanced On Schedule Indicator (screenshot is below)

Advertiser V2 is Now Open for Beta 

Last month we announced that Line Items V2 is available to beta; this month we are happy to announce the next component of our platform to undergo upgrades, the Advertiser object! As such, Advertisers V2 is now open for beta.

This new version of the Advertiser object will provide users with an enhanced user workflow that will make it easier to create and manage Advertiser information. Upgrades include new create workflow, summary page, and enhanced activity log along with a new in-line edit feature on advertiser list view. Updates will impact both the UI and the API. Details on this upgrade can be found here

If you would like to participate in this beta, please reach out to your CSM. Please note there is currently no deadline to migrate to Line Items V2 or Advertisers V2; once we enter into general availability, we will work with you to find a realistic time to migrate and ensure you have the time you need to make any changes. Please reach out to your CSM for more details on API changes.

New Creative Attribute: Universal Ad-ID

We now support universal AD-ID on video creatives. This information can be added to the Creatives object under the Creative Attributes section for vast in-line creative templates. This helps you to gain access to premium video inventory where the publisher requires this unified creative identifier.

In addition, you can now use the new "AD-ID" macro on the creative to render this information. 


New Macro in Beeswax "AUTOPLAY_BLOCKED"

We’ve added a new creative macro, "AUTOPLAY_BLOCKED", to cover the autoplay blocked attribute reported in the battr field from the bid request. If autoplay is a blocked attribute, we will render 1 in the macro, if it is not, we will render 0. Visit the Creative Macros Help Page to see a list of all macros we support in creatives.

For any help, feel free to contact your Customer Success Manager or email marketing@beeswax.com.

Best,
The Beeswax Team

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