List of Features and Updates
About the Release
Release Date: January 14, 2025
Other Information
- Beeswax Release Calendar
- If you have any questions, please reach out to your Beeswax representative.
New Fields Added to Logs and Metamarkets
What is it? New fields and updates to existing fields are now available for reporting in logs and Metamarkets.
| Field Name | Description | SQL_Datatype | Reporting Destination |
|---|---|---|---|
| video_plcmt | Video placement type for the impression. 1 = Instream, 2 = Accompanying content, 3 = Interstitial, 4 = No content/standalone | VARCHAR(255) | Auction, Bid, Win, Ghost Bid, Ghost Win Logs |
| Beeswax Content Genre | The mapped Beeswax Content Genre from the taxonomy. This field will only be populated for video bid requests. | VARCHAR(255) | Added to all MMX dashboards |
| Audio metrics | Streaming win logs now include Audio metrics. | N/A | Streaming win logs |
How am I affected? This feature is automatically available for all networks; no action is required.
Resource(s): Logs
Define ID Type in Segment Upload
What is it? Segment upload now allows users to define the user ID Type as either 1st party or 3rd party. The available ID types are based on those that the account has uploaded or has been granted permission to access.
How am I affected? This feature is automatically available for all networks; no action is required.
Resource: Segment Uploads