---
title: "Line Item Analytics"
canonical: "https://hub.freewheel.tv/space/BC/114590004/Line%20Item%20Analytics"
format: markdown
---
---

# Overview

The Analytics tab of a [line item](https://freewheel-knowledge-hub.atlassian.net/wiki/spaces/BC/pages/113836458) appears after the line item has already been created. This tab offers a view into **real-time stats**, **forecasting**, and **bid decision flow**.

## [Real Time Stats](https://freewheel-knowledge-hub.atlassian.net/wiki/spaces/BC/pages/113672676)

**Real-Time Bidding Stats**<span style="color: #323232"> provides immediate insights into the performance of line items, enabling faster and more informed decision-making. Please note that these numbers are directional to help with decision-making, but are not meant to be used as the source of truth.</span>

## [Forecasting](https://freewheel-knowledge-hub.atlassian.net/wiki/spaces/BC/pages/115310669)

The forecasting** **tool provides media buyers with projected auction availability based on targeting and creative parameters. This helps users assess whether a line item has sufficient supply to meet its goals.

## [Bid Decision Flow](https://freewheel-knowledge-hub.atlassian.net/wiki/spaces/BC/pages/114295199)

Bid Decision Flow is a diagnostic tool designed to help troubleshoot line item performance. It visualizes auction data and shows how the bidding system responded to auctions within a specified lookback window, helping users identify why a line item may not be bidding.