Table of Contents


Overview

OneStrata's ad verification integration enables a simplified reporting workflow:


Description
1

Create a Credential record for an Ad Verification provider.

2

Build and commit a media schedule in OneStrata.

Cost Lines assigned to an Ad Server provider create Ad Placements on the Ad Server dashboard.

3

On the Ad Server dashboard, link a OneStrata campaign to a new or existing campaign in the Ad Server provider.

4

On the Ad Server dashboard, link an Ad Placement to a new or existing placement in the Ad Server provider.

5

Within the ad server platform, associate the ad server placement with an Ad Verification provider.

6

In OneStrata, on the Actualization grid, view verified metrics from the Ad Verification provider:

  • Verified Units: The number of verified units delivered, as retrieved from the Ad Verification provider.
  • Variance: The difference between the Verified Units value and the 3rd Party Units value.
  • 3rd Party Units column: The number of units delivered, as retrieved from the Ad Server provider.


Ad Verification Providers

The following table lists the available Ad Verification providers:

Provider

OneStrata Entity to External Entity Linking

IAS (Integral Ad Science)

OneStrata Ad Placement → CM360 placement with IAS tag

OneStrata Ad Placement → Innovid placement IAS tag