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We're streamlining the Strata Agency experience!
For agencies that use multiple Strata Agency applications, we're making it easier to switch between applications:
The migration to the unified home page occurs at the user level, so your migration experience will depend on the Strata application(s) that you currently use.
| User Type | OneStrata Digital | Other Strata applications (SBMS, View, etc.) | Unified Home Page | Login Credentials |
|---|---|---|---|---|
| You use OneStrata Digital and one or more other Strata applications |
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| You will be migrated to the unified home page. However, your current OneStrata URL (https://us.strata.freewheel.com) will not change. Use your existing OneStrata URL to log in to the unified home page. | Your current OneStrata username and password will not change. Use your existing OneStrata login credentials to log in to the unified home page. |
| You don't use OneStrata Digital but do use other Strata application(s) |
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| You will be migrated to the unified home page. Use https://us.strata.freewheel.com to log in to the unified home page. Additionally, your URLs for other Strata applications may change. For more information, see Access. | You will need to reset your password. For more information, see Get Started. |
| You use OneStrata Digital but don't use other Strata applications |
|
| No change — you will not be migrated to the unified home page. | |
The unified home page will be rolled out starting in early August 2025. You'll receive an email when your agency is ready to be migrated.
Through the unified home page, you can access the following Strata Agency applications:
The unified home page looks like the previous OneStrata home page, with additional links to Strata Agency applications.

The unified home page will be rolled out starting in early August 2025. You'll receive an email when your agency is ready to be migrated.
You'll also receive the following emails:
You won't be able to access the unified home page until your agency has been migrated and you receive a welcome email.
Once you receive your welcome email, you'll need to reset your password before you can log in to the unified home page:
If you use the AppStream desktop client to access your Strata applications, you'll need to reset your password and change your application portal URL:
Once your agency has been migrated, use one of the following URLs to access Strata Agency applications:
| Application | Previous URL | Impact | New URL |
|---|---|---|---|
Home page (all Strata Agency applications) | http://buy.gotostrata.com | Retired. Use the new URL instead. | Depending on your region: |
AppStream | http://buy.gotostrata.com | Retired. Use the new URL instead. | https://buy.strata.freewheel.com |
Eleven | Retired. Use the new URL instead. | ||
RFP | Retired. Use the new URL instead. | https://rfp.strata.freewheel.com/RFP | |
sTraffic | Retired. Use the new URL instead. | https://straffic.strata.freewheel.com/sTraffic | |
OneStrata Digital | Depending on your region: | No change. If you currently use this URL, continue using this URL. | |
Access to Eleven, sTraffic, and RFP has been moved to the unified home page or through the direct URLs listed above.
No. Once you've reset your password and used your new credentials to log in to the unified home page, you will no longer have scheduled password expirations.
If you remember your current password and would like to change it, do the following:
If you don't remember your current password and need to reset it, do the following:
To change your username, see Edit a User > Change a User's Username.
Keep in mind that you must have the Create and Modify Users permission in order to change your username or the username of another user. If you don't have this permission, contact your agency administrator or submit a support ticket.
The unified home page displays all Strata Agency applications that your agency has enabled. However, if your account does not have access to a certain application, that application widget will be grayed out and you cannot open it.
Contact your agency administrator for help adjusting your account's user role.
To submit a support ticket, do the following:
After migrating to the unified home page, you will be prompted to select your username when you open View. This is expected.
To avoid future prompts, select your username and the Remember Me option.