Overview

The Video Targeting tab is exclusively available when setting up a video line item. This tab will not appear for other types of line items.

This page outlines video targeting keys and their respective recommendations.

How it Works

Targeting Keys with the ability to be preset on video type line items:

Targeting Key	Description	Recommendation
Companion Required	Whether companion is available	Use INCLUDE or EXCLUDE targeting.
Playback Method	Whether inventory allows auto-play, click-to-play, mouse-over, sound on/off for video	Use INCLUDE or EXCLUDE targeting.
Player Size	Whether the player size is small, medium, or large Video Player Size is based on the width x height of the pixels in the video player. Beeswax defines the player size as the following: Small = < 90k pixels Medium = Anything between 90k and 250k pixels. Large = > 250k pixels	Use INCLUDE or EXCLUDE targeting.
Start Delay	Start delay describes whether the video will play pre-roll, generic mid-roll, or generic post roll.	Use INCLUDE or EXCLUDE targeting.
Video Placement Type	Describes placement of the video in-article, in-banner, in-feed, in-stream, or interstitial/slider/floating	Use INCLUDE or EXCLUDE targeting.