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April 15, 2026

Updated Validations for CPC Bidding Strategy on Video Line Items

What is it? Starting April 28, 2026, a new validation will prevent CPC from being selected as a bidding strategy for video line items. Any attempt to add CPC as a bidding strategy to a line item via a POST/PATCH/PUT call will result in a 400 error response with an applicable error message.

How am I affected? Double check that any video line items do not have a CPC bidding strategy selected. After the 28th, video line items with CPC bidding strategies will be blocked, so you will not be able to update these line items.

The impacted endpoint is listed below:

  • /rest/v2/line-items

Resource(s): Line Items

April 6, 2026

Updated Validations for Externally Hosted Native and Banner Image Creatives

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