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  • Q:How can I use Segment Logs?
    A: Standard Auction logs will limit the segment_id field to 600 characters, however Segment Logs will give you a complete listing of matched 1st party segments. By joining Auction and Segment Logs on auction_adgroup_id (as the key), you will extend your ability to do Audience Forecasting and Attribution. Both these use-cases require being able to see all segments on a given auction.

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